Welcome,
Welcome,
Broadmoor Hotel
Broadmoor Hotel
Broadmoor Hotel
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REPORT OVERVIEW
REPORT OVERVIEW
REPORT OVERVIEW
Here's how you scored based on our analysis*
You ranked
You ranked
12
12
out of 183 websites
out of 183 websites
78.5
78.5
78.5
/100
/100
/100
You ranked
out of 183 websites
12
Overall Score
*Note: This analysis is based on our own criteria, and may not reflect the most recent version of the website.
*Note: This analysis is based on our own criteria, and may not reflect the most recent version of the website.
DETAILED ANALYSIS
DETAILED ANALYSIS
DETAILED ANALYSIS
A focused analysis organized by key areas. Explore each category to gain targeted insights.
A focused analysis organized by key areas. Explore each category to gain targeted insights.
A focused analysis organized by key areas. Explore each category to gain targeted insights.
Great
Keep it up!
Responsive Design
Responsive Design
Responsive Design
60-70% of hotel traffic is mobile. Responsive Design ensures your site is consistent and works perfectly across all devices.
60-70% of hotel traffic is mobile. Responsive Design ensures your site is consistent and works perfectly across all devices.
80
80
80
/100
/100
/100
check
check
What you nailed
Content stacks neatly on smaller screens.
Content stacks neatly on smaller screens.
Content stacks neatly on smaller screens.
xmark
xmark
What you can improve
Mega-menu is difficult to navigate on mobile.
Mega-menu is difficult to navigate on mobile.
Mega-menu is difficult to navigate on mobile.
lightbulb
lightbulb
Quick insight
Implement accordion menus for mobile navigation.
Implement accordion menus for mobile navigation.
Implement accordion menus for mobile navigation.
Good
Solid start
Influence Principles
Influence Principles
Influence Principles
Sites can apply psychological triggers, like social proof, scarcity, and authority, to guide visitors toward booking.
Sites can apply psychological triggers, like social proof, scarcity, and authority, to guide visitors toward booking.
75
75
75
/100
/100
/100
check
check
What you nailed
Forbes and AAA badges build visitor trust.
Forbes and AAA badges build visitor trust.
Forbes and AAA badges build visitor trust.
xmark
xmark
What you can improve
Scarcity messaging is not prominent enough.
Scarcity messaging is not prominent enough.
Scarcity messaging is not prominent enough.
lightbulb
lightbulb
Quick insight
Highlight room availability to create urgency.
Highlight room availability to create urgency.
Highlight room availability to create urgency.
Good
Solid start
User Experience
User Experience
User Experience
UX is all about how easy and enjoyable it is to use your site.
UX is all about how easy and enjoyable it is to use your site.
75
75
75
/100
/100
/100
check
check
What you nailed
Booking buttons are clear and prominent.
Booking buttons are clear and prominent.
Booking buttons are clear and prominent.
xmark
xmark
What you can improve
Too many choices can confuse first-time visitors.
Too many choices can confuse first-time visitors.
Too many choices can confuse first-time visitors.
lightbulb
lightbulb
Quick insight
Limit top-level options to streamline decision-making.
Limit top-level options to streamline decision-making.
Limit top-level options to streamline decision-making.
Great
Solid start
Copywriting
Copywriting
Copywriting
Words shape action, and copy can make or break momentum.
Words shape action, and copy can make or break momentum.
80
80
80
/100
/100
/100
check
check
What you nailed
Headings are concise and on-brand.
Headings are concise and on-brand.
Headings are concise and on-brand.
xmark
xmark
What you can improve
Paragraphs could be shorter for faster scanning.
Paragraphs could be shorter for faster scanning.
Paragraphs could be shorter for faster scanning.
lightbulb
lightbulb
Quick insight
Use bullet points to improve readability.
Use bullet points to improve readability.
Use bullet points to improve readability.
Great
Solid start
Design & Aesthetics
Design & Aesthetics
Design & Aesthetics
Good design isn’t just pretty, it’s strategic. A strong aesthetic builds trust and evokes emotion before a single word is read.
Good design isn’t just pretty, it’s strategic. A strong aesthetic builds trust and evokes emotion before a single word is read.
85
85
85
/100
/100
/100
check
check
What you nailed
High-resolution imagery conveys brand quality.
High-resolution imagery conveys brand quality.
High-resolution imagery conveys brand quality.
xmark
xmark
What you can improve
Footer and menus feel cluttered with links.
Footer and menus feel cluttered with links.
Footer and menus feel cluttered with links.
lightbulb
lightbulb
Quick insight
Refine visual hierarchy and remove redundant elements.
Refine visual hierarchy and remove redundant elements.
Refine visual hierarchy and remove redundant elements.
Good
Solid start
Originality & Creativity
Originality & Creativity
Originality & Creativity
Great sites don't just follow best practices, they break the mold.
Great sites don't just follow best practices, they break the mold.
70
70
70
/100
/100
/100
check
check
What you nailed
Elegant typography reinforces brand identity.
Elegant typography reinforces brand identity.
Elegant typography reinforces brand identity.
xmark
xmark
What you can improve
Layout lacks unique interactive elements.
Layout lacks unique interactive elements.
Layout lacks unique interactive elements.
lightbulb
lightbulb
Quick insight
Add subtle animations to differentiate the experience.
Add subtle animations to differentiate the experience.
Add subtle animations to differentiate the experience.
Ready to unpack these insights together?
Ready to unpack these insights together?
Ready to unpack these insights together?
QUICK FIXES
QUICK FIXES
Recommended steps to improve your website.
Recommended steps to improve your website.
Important
Moderate fix
Simplify Navigation
Group related menu items and collapse less critical links into an accordion or submenu for easier navigation.
Important
Easy fix
Improve Readability
Shorten descriptive paragraphs and introduce bullet points to help users scan information quickly and retain key details.
Important
Moderate fix
Simplify Navigation
Group related menu items and collapse less critical links into an accordion or submenu for easier navigation.
Important
Easy fix
Improve Readability
Shorten descriptive paragraphs and introduce bullet points to help users scan information quickly and retain key details.
Suggestion
Easy fix
Enhance Scarcity
Add visible countdowns or limited-time badges on promotional offers to increase urgency and drive quicker bookings.
Suggestion
Moderate fix
Streamline Footer
Consolidate duplicate links and organize footer content into clear categories to reduce clutter and improve findability.
Suggestion
Easy fix
Enhance Scarcity
Add visible countdowns or limited-time badges on promotional offers to increase urgency and drive quicker bookings.
Suggestion
Moderate fix
Streamline Footer
Consolidate duplicate links and organize footer content into clear categories to reduce clutter and improve findability.
NEED HELP WITH THESE CHALLENGES?
NEED HELP WITH THESE CHALLENGES?
We can boost your conversion rate in just 30 days. Book a quick discovery call now.
We can boost your conversion rate in just 30 days. Book a quick discovery call now.
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