( Your Hospitality Tech Partner )

( Your Hospitality Tech Partner )

Caesars Entertainment

Caesars Entertainment

Caesars Entertainment

Website Conversion Analysis

Website Conversion Analysis

Welcome,

Welcome,

Caesars Entertainment

Caesars Entertainment

Caesars Entertainment

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Scroll to see full report

Trusted by

Trusted by

*Note: This analysis is based on our own criteria, and may not reflect the most recent version of the website.

*Note: This analysis is based on our own criteria, and may not reflect the most recent version of the website.

DETAILED ANALYSIS

DETAILED ANALYSIS

DETAILED ANALYSIS

A focused analysis organized by key areas. Explore each category to gain targeted insights.

A focused analysis organized by key areas. Explore each category to gain targeted insights.

A focused analysis organized by key areas. Explore each category to gain targeted insights.

Great

Keep it up!

Responsive Design

Responsive Design

Responsive Design

60-70% of hotel traffic is mobile. Responsive Design ensures your site is consistent and works perfectly across all devices.

60-70% of hotel traffic is mobile. Responsive Design ensures your site is consistent and works perfectly across all devices.

80

80

80

/100

/100

/100

check

check

What you nailed

Mobile menus condense links effectively

Mobile menus condense links effectively

Mobile menus condense links effectively

xmark

xmark

What you can improve

Carousel buttons too small on mobile

Carousel buttons too small on mobile

Carousel buttons too small on mobile

lightbulb

lightbulb

Quick insight

Increase touch target size for mobile controls

Increase touch target size for mobile controls

Increase touch target size for mobile controls

Good

Solid start

Influence Principles

Influence Principles

Influence Principles

Sites can apply psychological triggers, like social proof, scarcity, and authority, to guide visitors toward booking.

Sites can apply psychological triggers, like social proof, scarcity, and authority, to guide visitors toward booking.

60

60

60

/100

/100

/100

check

check

What you nailed

Prominent 'Book Now' CTAs drive action

Prominent 'Book Now' CTAs drive action

Prominent 'Book Now' CTAs drive action

xmark

xmark

What you can improve

Lacks countdowns or urgency signals

Lacks countdowns or urgency signals

Lacks countdowns or urgency signals

lightbulb

lightbulb

Quick insight

Add limited-time offers to boost conversions

Add limited-time offers to boost conversions

Add limited-time offers to boost conversions

Good

Solid start

User Experience

User Experience

User Experience

UX is all about how easy and enjoyable it is to use your site.

UX is all about how easy and enjoyable it is to use your site.

65

65

65

/100

/100

/100

check

check

What you nailed

Clear section divisions help scanning

Clear section divisions help scanning

Clear section divisions help scanning

xmark

xmark

What you can improve

Too many CTAs create choice paralysis

Too many CTAs create choice paralysis

Too many CTAs create choice paralysis

lightbulb

lightbulb

Quick insight

Simplify primary actions above the fold

Simplify primary actions above the fold

Simplify primary actions above the fold

Good

Solid start

Copywriting

Copywriting

Copywriting

Words shape action, and copy can make or break momentum.

Words shape action, and copy can make or break momentum.

60

60

60

/100

/100

/100

check

check

What you nailed

Headlines are attention-grabbing

Headlines are attention-grabbing

Headlines are attention-grabbing

xmark

xmark

What you can improve

Body texts are generic and repetitive

Body texts are generic and repetitive

Body texts are generic and repetitive

lightbulb

lightbulb

Quick insight

Refine copy to emphasize unique value propositions

Refine copy to emphasize unique value propositions

Refine copy to emphasize unique value propositions

Good

Solid start

Design & Aesthetics

Design & Aesthetics

Design & Aesthetics

Good design isn’t just pretty, it’s strategic. A strong aesthetic builds trust and evokes emotion before a single word is read.

Good design isn’t just pretty, it’s strategic. A strong aesthetic builds trust and evokes emotion before a single word is read.

70

70

70

/100

/100

/100

check

check

What you nailed

High-quality hero visuals create an immersive feel

High-quality hero visuals create an immersive feel

High-quality hero visuals create an immersive feel

xmark

xmark

What you can improve

Color palette feels inconsistent across sections

Color palette feels inconsistent across sections

Color palette feels inconsistent across sections

lightbulb

lightbulb

Quick insight

Unify design elements to strengthen brand coherence

Unify design elements to strengthen brand coherence

Unify design elements to strengthen brand coherence

Needs work

Check insights

Originality & Creativity

Originality & Creativity

Originality & Creativity

Great sites don't just follow best practices, they break the mold.

Great sites don't just follow best practices, they break the mold.

50

50

50

/100

/100

/100

check

check

What you nailed

Distinctive hero event promotions stand out

Distinctive hero event promotions stand out

Distinctive hero event promotions stand out

xmark

xmark

What you can improve

Layout feels similar to competitors

Layout feels similar to competitors

Layout feels similar to competitors

lightbulb

lightbulb

Quick insight

Introduce interactive elements for differentiation

Introduce interactive elements for differentiation

Introduce interactive elements for differentiation

Ready to unpack these insights together?

Ready to unpack these insights together?

Ready to unpack these insights together?

QUICK FIXES

QUICK FIXES

Recommended steps to improve your website.

Recommended steps to improve your website.

Important

Easy fix

Add Scarcity Timers

Implement countdown timers on deals to create urgency

Important

Moderate fix

Streamline Navigation

Consolidate menu items into fewer categories to reduce choice overload

Important

Easy fix

Add Scarcity Timers

Implement countdown timers on deals to create urgency

Important

Moderate fix

Streamline Navigation

Consolidate menu items into fewer categories to reduce choice overload

Suggestion

Easy fix

Enhance Mobile CTAs

Increase size and spacing of mobile buttons for easier tap targets

Suggestion

Moderate fix

Revise Copy

Update section descriptions to highlight key benefits and unique experiences

Suggestion

Easy fix

Enhance Mobile CTAs

Increase size and spacing of mobile buttons for easier tap targets

Suggestion

Moderate fix

Revise Copy

Update section descriptions to highlight key benefits and unique experiences

NEED HELP WITH THESE CHALLENGES?

NEED HELP WITH THESE CHALLENGES?

We can boost your conversion rate in just 30 days. Book a quick discovery call now.

We can boost your conversion rate in just 30 days. Book a quick discovery call now.

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Copyright © 2025 Zerf | All Rights Reserved

Top Software Developers -

Hospitality & Leisure 2025

Top Software Developers -

Hospitality & Leisure 2025

Copyright © 2025 Zerf | All Rights Reserved

Copyright © 2025 Zerf | All Rights Reserved

Top Software Developers -

Hospitality & Leisure 2025