Fairmont Orchid Hawaii
Fairmont Orchid Hawaii
Fairmont Orchid Hawaii
Website Conversion Analysis
Website Conversion Analysis
Welcome,
Welcome,
Fairmont Orchid Hawaii
Fairmont Orchid Hawaii
Fairmont Orchid Hawaii
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Scroll to see full report
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REPORT OVERVIEW
REPORT OVERVIEW
REPORT OVERVIEW
Here's how you scored based on our analysis*
You ranked
You ranked
165
165
out of 183 websites
out of 183 websites
65.5
65.5
65.5
/100
/100
/100
You ranked
out of 183 websites
165
Overall Score
*Note: This analysis is based on our own criteria, and may not reflect the most recent version of the website.
*Note: This analysis is based on our own criteria, and may not reflect the most recent version of the website.
DETAILED ANALYSIS
DETAILED ANALYSIS
DETAILED ANALYSIS
A focused analysis organized by key areas. Explore each category to gain targeted insights.
A focused analysis organized by key areas. Explore each category to gain targeted insights.
A focused analysis organized by key areas. Explore each category to gain targeted insights.
Good
Solid start
Responsive Design
Responsive Design
Responsive Design
60-70% of hotel traffic is mobile. Responsive Design ensures your site is consistent and works perfectly across all devices.
60-70% of hotel traffic is mobile. Responsive Design ensures your site is consistent and works perfectly across all devices.
70
70
70
/100
/100
/100
check
check
What you nailed
Responsive layout stacks elegantly on narrow viewports.
Responsive layout stacks elegantly on narrow viewports.
Responsive layout stacks elegantly on narrow viewports.
xmark
xmark
What you can improve
Large images and many carousels can slow down mobile loading times.
Large images and many carousels can slow down mobile loading times.
Large images and many carousels can slow down mobile loading times.
lightbulb
lightbulb
Quick insight
Optimize image sizes and lazy loading to speed up mobile experience.
Optimize image sizes and lazy loading to speed up mobile experience.
Optimize image sizes and lazy loading to speed up mobile experience.
Needs work
Check insights
Influence Principles
Influence Principles
Influence Principles
Sites can apply psychological triggers, like social proof, scarcity, and authority, to guide visitors toward booking.
Sites can apply psychological triggers, like social proof, scarcity, and authority, to guide visitors toward booking.
50
50
50
/100
/100
/100
check
check
What you nailed
Prominent display of special packages and loyalty program entices bookings.
Prominent display of special packages and loyalty program entices bookings.
Prominent display of special packages and loyalty program entices bookings.
xmark
xmark
What you can improve
Absence of limited-time indicators undermines urgency.
Absence of limited-time indicators undermines urgency.
Absence of limited-time indicators undermines urgency.
lightbulb
lightbulb
Quick insight
Integrate countdown timers or low availability indicators to boost urgency.
Integrate countdown timers or low availability indicators to boost urgency.
Integrate countdown timers or low availability indicators to boost urgency.
Good
Solid start
User Experience
User Experience
User Experience
UX is all about how easy and enjoyable it is to use your site.
UX is all about how easy and enjoyable it is to use your site.
65
65
65
/100
/100
/100
check
check
What you nailed
Clear CTAs like 'Check Rates' and 'Book Offer' drive booking focus.
Clear CTAs like 'Check Rates' and 'Book Offer' drive booking focus.
Clear CTAs like 'Check Rates' and 'Book Offer' drive booking focus.
xmark
xmark
What you can improve
Overabundance of links and room options increases decision friction.
Overabundance of links and room options increases decision friction.
Overabundance of links and room options increases decision friction.
lightbulb
lightbulb
Quick insight
Streamline navigation by consolidating room categories and reducing list length.
Streamline navigation by consolidating room categories and reducing list length.
Streamline navigation by consolidating room categories and reducing list length.
Good
Solid start
Copywriting
Copywriting
Copywriting
Words shape action, and copy can make or break momentum.
Words shape action, and copy can make or break momentum.
70
70
70
/100
/100
/100
check
check
What you nailed
Engaging headlines like 'Bucket List Adventures' appeal to travelers’ desires.
Engaging headlines like 'Bucket List Adventures' appeal to travelers’ desires.
Engaging headlines like 'Bucket List Adventures' appeal to travelers’ desires.
xmark
xmark
What you can improve
Long room names with technical details make quick scanning difficult.
Long room names with technical details make quick scanning difficult.
Long room names with technical details make quick scanning difficult.
lightbulb
lightbulb
Quick insight
Abbreviate room titles and maintain consistent punctuation for easier reading.
Abbreviate room titles and maintain consistent punctuation for easier reading.
Abbreviate room titles and maintain consistent punctuation for easier reading.
Good
Check insights
Design & Aesthetics
Design & Aesthetics
Design & Aesthetics
Good design isn’t just pretty, it’s strategic. A strong aesthetic builds trust and evokes emotion before a single word is read.
Good design isn’t just pretty, it’s strategic. A strong aesthetic builds trust and evokes emotion before a single word is read.
75
75
75
/100
/100
/100
check
check
What you nailed
Premium use of imagery and typography enhances perceived luxury quality.
Premium use of imagery and typography enhances perceived luxury quality.
Premium use of imagery and typography enhances perceived luxury quality.
xmark
xmark
What you can improve
Dense vertical layout causes visual fatigue and dilutes key messages.
Dense vertical layout causes visual fatigue and dilutes key messages.
Dense vertical layout causes visual fatigue and dilutes key messages.
lightbulb
lightbulb
Quick insight
Introduce more whitespace and section breaks to improve visual breathing room.
Introduce more whitespace and section breaks to improve visual breathing room.
Introduce more whitespace and section breaks to improve visual breathing room.
Good
Solid start
Originality & Creativity
Originality & Creativity
Originality & Creativity
Great sites don't just follow best practices, they break the mold.
Great sites don't just follow best practices, they break the mold.
60
60
60
/100
/100
/100
check
check
What you nailed
Immersive experience sections like canoe tours differentiate the brand.
Immersive experience sections like canoe tours differentiate the brand.
Immersive experience sections like canoe tours differentiate the brand.
xmark
xmark
What you can improve
Carousels and layouts feel standard with minimal surprise elements.
Carousels and layouts feel standard with minimal surprise elements.
Carousels and layouts feel standard with minimal surprise elements.
lightbulb
lightbulb
Quick insight
Add interactive maps or virtual tours to showcase uniqueness.
Add interactive maps or virtual tours to showcase uniqueness.
Add interactive maps or virtual tours to showcase uniqueness.
Ready to unpack these insights together?
Ready to unpack these insights together?
Ready to unpack these insights together?
QUICK FIXES
QUICK FIXES
Recommended steps to improve your website.
Recommended steps to improve your website.
Important
Easy fix
Add Scarcity Timers
Implement countdown timers on limited-time offers to create urgency and drive faster bookings.
Important
Moderate fix
Display Guest Reviews
Incorporate star ratings and guest testimonials on the page to build trust and social proof.
Important
Easy fix
Add Scarcity Timers
Implement countdown timers on limited-time offers to create urgency and drive faster bookings.
Important
Moderate fix
Display Guest Reviews
Incorporate star ratings and guest testimonials on the page to build trust and social proof.
Suggestion
Moderate fix
Streamline Room Listings
Group similar room types under expandable sections to reduce page length and decision overload.
Suggestion
Easy fix
Optimize Mobile Assets
Compress images and defer non-essential scripts to improve mobile loading performance.
Suggestion
Moderate fix
Streamline Room Listings
Group similar room types under expandable sections to reduce page length and decision overload.
Suggestion
Easy fix
Optimize Mobile Assets
Compress images and defer non-essential scripts to improve mobile loading performance.
NEED HELP WITH THESE CHALLENGES?
NEED HELP WITH THESE CHALLENGES?
We can boost your conversion rate in just 30 days. Book a quick discovery call now.
We can boost your conversion rate in just 30 days. Book a quick discovery call now.
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