Welcome,
Welcome,
GHL Hoteles
GHL Hoteles
GHL Hoteles
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REPORT OVERVIEW
REPORT OVERVIEW
REPORT OVERVIEW
Here's how you scored based on our analysis*
You ranked
You ranked
149
149
out of 183 websites
out of 183 websites
67.75
67.75
67.75
/100
/100
/100
You ranked
out of 183 websites
149
Overall Score
*Note: This analysis is based on our own criteria, and may not reflect the most recent version of the website.
*Note: This analysis is based on our own criteria, and may not reflect the most recent version of the website.
DETAILED ANALYSIS
DETAILED ANALYSIS
DETAILED ANALYSIS
A focused analysis organized by key areas. Explore each category to gain targeted insights.
A focused analysis organized by key areas. Explore each category to gain targeted insights.
A focused analysis organized by key areas. Explore each category to gain targeted insights.
Good
Solid start
Responsive Design
Responsive Design
Responsive Design
60-70% of hotel traffic is mobile. Responsive Design ensures your site is consistent and works perfectly across all devices.
60-70% of hotel traffic is mobile. Responsive Design ensures your site is consistent and works perfectly across all devices.
75
75
75
/100
/100
/100
check
check
What you nailed
Grid adapts well across breakpoints, content remains readable.
Grid adapts well across breakpoints, content remains readable.
Grid adapts well across breakpoints, content remains readable.
xmark
xmark
What you can improve
Mobile menu overlay is bulky, hindering quick navigation.
Mobile menu overlay is bulky, hindering quick navigation.
Mobile menu overlay is bulky, hindering quick navigation.
lightbulb
lightbulb
Quick insight
Consider a collapsible accordion menu for mobile to reduce clutter.
Consider a collapsible accordion menu for mobile to reduce clutter.
Consider a collapsible accordion menu for mobile to reduce clutter.
Needs work
Check insights
Influence Principles
Influence Principles
Influence Principles
Sites can apply psychological triggers, like social proof, scarcity, and authority, to guide visitors toward booking.
Sites can apply psychological triggers, like social proof, scarcity, and authority, to guide visitors toward booking.
50
50
50
/100
/100
/100
check
check
What you nailed
Promotional offers section is clearly labeled and visible.
Promotional offers section is clearly labeled and visible.
Promotional offers section is clearly labeled and visible.
xmark
xmark
What you can improve
Lacks real-time availability or countdowns to create urgency.
Lacks real-time availability or countdowns to create urgency.
Lacks real-time availability or countdowns to create urgency.
lightbulb
lightbulb
Quick insight
Incorporate review snippets and ratings near CTAs to build trust.
Incorporate review snippets and ratings near CTAs to build trust.
Incorporate review snippets and ratings near CTAs to build trust.
Good
Solid start
User Experience
User Experience
User Experience
UX is all about how easy and enjoyable it is to use your site.
UX is all about how easy and enjoyable it is to use your site.
70
70
70
/100
/100
/100
check
check
What you nailed
Sections are chunked clearly, aiding scanning.
Sections are chunked clearly, aiding scanning.
Sections are chunked clearly, aiding scanning.
xmark
xmark
What you can improve
CTA 'Reserva Ahora' isn't prominent among other buttons.
CTA 'Reserva Ahora' isn't prominent among other buttons.
CTA 'Reserva Ahora' isn't prominent among other buttons.
lightbulb
lightbulb
Quick insight
Standardize CTA styling for clearer booking funnel progression.
Standardize CTA styling for clearer booking funnel progression.
Standardize CTA styling for clearer booking funnel progression.
Good
Solid start
Copywriting
Copywriting
Copywriting
Words shape action, and copy can make or break momentum.
Words shape action, and copy can make or break momentum.
65
65
65
/100
/100
/100
check
check
What you nailed
Headings clearly state destinations and benefits.
Headings clearly state destinations and benefits.
Headings clearly state destinations and benefits.
xmark
xmark
What you can improve
Promotional texts lack time-bound or action-driven language.
Promotional texts lack time-bound or action-driven language.
Promotional texts lack time-bound or action-driven language.
lightbulb
lightbulb
Quick insight
Add scarcity and urgency copy (e.g. limited time offers) to boost conversion.
Add scarcity and urgency copy (e.g. limited time offers) to boost conversion.
Add scarcity and urgency copy (e.g. limited time offers) to boost conversion.
Great
Check insights
Design & Aesthetics
Design & Aesthetics
Design & Aesthetics
Good design isn’t just pretty, it’s strategic. A strong aesthetic builds trust and evokes emotion before a single word is read.
Good design isn’t just pretty, it’s strategic. A strong aesthetic builds trust and evokes emotion before a single word is read.
80
80
80
/100
/100
/100
check
check
What you nailed
Blue and white palette feels trustworthy and professional.
Blue and white palette feels trustworthy and professional.
Blue and white palette feels trustworthy and professional.
xmark
xmark
What you can improve
Typography sizes are too similar, reducing visual hierarchy.
Typography sizes are too similar, reducing visual hierarchy.
Typography sizes are too similar, reducing visual hierarchy.
lightbulb
lightbulb
Quick insight
Enhance font-weight or size differences to guide user attention.
Enhance font-weight or size differences to guide user attention.
Enhance font-weight or size differences to guide user attention.
Good
Solid start
Originality & Creativity
Originality & Creativity
Originality & Creativity
Great sites don't just follow best practices, they break the mold.
Great sites don't just follow best practices, they break the mold.
60
60
60
/100
/100
/100
check
check
What you nailed
Image-driven sections feel engaging and on-brand.
Image-driven sections feel engaging and on-brand.
Image-driven sections feel engaging and on-brand.
xmark
xmark
What you can improve
Page structure follows common patterns, limiting differentiation.
Page structure follows common patterns, limiting differentiation.
Page structure follows common patterns, limiting differentiation.
lightbulb
lightbulb
Quick insight
Introduce unique interactive elements (e.g. destination quizzes) to stand out.
Introduce unique interactive elements (e.g. destination quizzes) to stand out.
Introduce unique interactive elements (e.g. destination quizzes) to stand out.
Ready to unpack these insights together?
Ready to unpack these insights together?
Ready to unpack these insights together?
QUICK FIXES
QUICK FIXES
Recommended steps to improve your website.
Recommended steps to improve your website.
Important
Easy fix
Improve CTA prominence
Adjust size, color, and placement of booking buttons to stand out and guide users.
Important
Moderate fix
Add social proof
Display guest reviews and star ratings near CTAs and on destination cards to build trust.
Important
Easy fix
Improve CTA prominence
Adjust size, color, and placement of booking buttons to stand out and guide users.
Important
Moderate fix
Add social proof
Display guest reviews and star ratings near CTAs and on destination cards to build trust.
Suggestion
Moderate fix
Optimize mobile menu
Replace full-page overlay with collapsible accordions for faster and cleaner navigation.
Suggestion
Easy fix
Introduce urgency copy
Use countdown timers and ‘limited time’ labels on promotions to increase conversions.
Suggestion
Moderate fix
Optimize mobile menu
Replace full-page overlay with collapsible accordions for faster and cleaner navigation.
Suggestion
Easy fix
Introduce urgency copy
Use countdown timers and ‘limited time’ labels on promotions to increase conversions.
NEED HELP WITH THESE CHALLENGES?
NEED HELP WITH THESE CHALLENGES?
We can boost your conversion rate in just 30 days. Book a quick discovery call now.
We can boost your conversion rate in just 30 days. Book a quick discovery call now.
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