( Your Hospitality Tech Partner )

( Your Hospitality Tech Partner )

Holiday Inn Paraiso

Holiday Inn Paraiso

Holiday Inn Paraiso

Website Conversion Analysis

Website Conversion Analysis

Welcome,

Welcome,

Holiday Inn Paraiso

Holiday Inn Paraiso

Holiday Inn Paraiso

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Scroll to see full report

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Trusted by

*Note: This analysis is based on our own criteria, and may not reflect the most recent version of the website.

*Note: This analysis is based on our own criteria, and may not reflect the most recent version of the website.

DETAILED ANALYSIS

DETAILED ANALYSIS

DETAILED ANALYSIS

A focused analysis organized by key areas. Explore each category to gain targeted insights.

A focused analysis organized by key areas. Explore each category to gain targeted insights.

A focused analysis organized by key areas. Explore each category to gain targeted insights.

Good

Solid start

Responsive Design

Responsive Design

Responsive Design

60-70% of hotel traffic is mobile. Responsive Design ensures your site is consistent and works perfectly across all devices.

60-70% of hotel traffic is mobile. Responsive Design ensures your site is consistent and works perfectly across all devices.

75

75

75

/100

/100

/100

check

check

What you nailed

Responsive search bar ensures key function remains accessible

Responsive search bar ensures key function remains accessible

Responsive search bar ensures key function remains accessible

xmark

xmark

What you can improve

Horizontal hotel list may be hard to swipe on mobile

Horizontal hotel list may be hard to swipe on mobile

Horizontal hotel list may be hard to swipe on mobile

lightbulb

lightbulb

Quick insight

Convert carrousel to vertical list on small screens

Convert carrousel to vertical list on small screens

Convert carrousel to vertical list on small screens

Needs work

Check insights

Influence Principles

Influence Principles

Influence Principles

Sites can apply psychological triggers, like social proof, scarcity, and authority, to guide visitors toward booking.

Sites can apply psychological triggers, like social proof, scarcity, and authority, to guide visitors toward booking.

50

50

50

/100

/100

/100

check

check

What you nailed

Clear call to action prompts booking now

Clear call to action prompts booking now

Clear call to action prompts booking now

xmark

xmark

What you can improve

No scarcity message on room availability

No scarcity message on room availability

No scarcity message on room availability

lightbulb

lightbulb

Quick insight

Display real time room availability counts

Display real time room availability counts

Display real time room availability counts

Good

Solid start

User Experience

User Experience

User Experience

UX is all about how easy and enjoyable it is to use your site.

UX is all about how easy and enjoyable it is to use your site.

78

78

78

/100

/100

/100

check

check

What you nailed

Booking CTA is prominent and persistent

Booking CTA is prominent and persistent

Booking CTA is prominent and persistent

xmark

xmark

What you can improve

Lack of context for hotel highlights may confuse users

Lack of context for hotel highlights may confuse users

Lack of context for hotel highlights may confuse users

lightbulb

lightbulb

Quick insight

Add breadcrumbs or section labels to orient user

Add breadcrumbs or section labels to orient user

Add breadcrumbs or section labels to orient user

Good

Solid start

Copywriting

Copywriting

Copywriting

Words shape action, and copy can make or break momentum.

Words shape action, and copy can make or break momentum.

70

70

70

/100

/100

/100

check

check

What you nailed

Tagline Nuevo Dia Nueva Estadia is motivating

Tagline Nuevo Dia Nueva Estadia is motivating

Tagline Nuevo Dia Nueva Estadia is motivating

xmark

xmark

What you can improve

Paragraph copy is lengthy with no key phrase emphasis

Paragraph copy is lengthy with no key phrase emphasis

Paragraph copy is lengthy with no key phrase emphasis

lightbulb

lightbulb

Quick insight

Break paragraphs and use bullet points for skim reading

Break paragraphs and use bullet points for skim reading

Break paragraphs and use bullet points for skim reading

Great

Check insights

Design & Aesthetics

Design & Aesthetics

Design & Aesthetics

Good design isn’t just pretty, it’s strategic. A strong aesthetic builds trust and evokes emotion before a single word is read.

Good design isn’t just pretty, it’s strategic. A strong aesthetic builds trust and evokes emotion before a single word is read.

80

80

80

/100

/100

/100

check

check

What you nailed

High quality imagery enhances perceived value

High quality imagery enhances perceived value

High quality imagery enhances perceived value

xmark

xmark

What you can improve

Cookie policy banner conflicts with site aesthetic

Cookie policy banner conflicts with site aesthetic

Cookie policy banner conflicts with site aesthetic

lightbulb

lightbulb

Quick insight

Consider elevating visual hierarchy to guide focus

Consider elevating visual hierarchy to guide focus

Consider elevating visual hierarchy to guide focus

Good

Solid start

Originality & Creativity

Originality & Creativity

Originality & Creativity

Great sites don't just follow best practices, they break the mold.

Great sites don't just follow best practices, they break the mold.

60

60

60

/100

/100

/100

check

check

What you nailed

Alternating image text panels add visual rhythm

Alternating image text panels add visual rhythm

Alternating image text panels add visual rhythm

xmark

xmark

What you can improve

No signature interactive feature differentiates brand

No signature interactive feature differentiates brand

No signature interactive feature differentiates brand

lightbulb

lightbulb

Quick insight

Introduce interactive map or 360 view to stand out

Introduce interactive map or 360 view to stand out

Introduce interactive map or 360 view to stand out

Ready to unpack these insights together?

Ready to unpack these insights together?

Ready to unpack these insights together?

QUICK FIXES

QUICK FIXES

Recommended steps to improve your website.

Recommended steps to improve your website.

Important

Moderate fix

Introduce Social Proof

Add customer reviews or star ratings nearHotelHighlights to build trust and guide choice

Important

Easy fix

Add Scarcity Tactics

Show remaining room count or time limited offers on hotel cards to drive urgency

Important

Moderate fix

Introduce Social Proof

Add customer reviews or star ratings nearHotelHighlights to build trust and guide choice

Important

Easy fix

Add Scarcity Tactics

Show remaining room count or time limited offers on hotel cards to drive urgency

Suggestion

Easy fix

Optimize Mobile Carrousel

Change horizontal hotel list into vertical scroll on mobile for easier navigation

Suggestion

Moderate fix

Shorten Body Copy

Rewrite descriptive paragraphs into bullet points and concise sentences to improve readability

Suggestion

Easy fix

Optimize Mobile Carrousel

Change horizontal hotel list into vertical scroll on mobile for easier navigation

Suggestion

Moderate fix

Shorten Body Copy

Rewrite descriptive paragraphs into bullet points and concise sentences to improve readability

NEED HELP WITH THESE CHALLENGES?

NEED HELP WITH THESE CHALLENGES?

We can boost your conversion rate in just 30 days. Book a quick discovery call now.

We can boost your conversion rate in just 30 days. Book a quick discovery call now.

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Copyright © 2025 Zerf | All Rights Reserved

Top Software Developers -

Hospitality & Leisure 2025

Top Software Developers -

Hospitality & Leisure 2025

Copyright © 2025 Zerf | All Rights Reserved

Copyright © 2025 Zerf | All Rights Reserved

Top Software Developers -

Hospitality & Leisure 2025