Inkaterra Hotels
Inkaterra Hotels
Inkaterra Hotels
Website Conversion Analysis
Website Conversion Analysis
Welcome,
Welcome,
Inkaterra Hotels
Inkaterra Hotels
Inkaterra Hotels
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Scroll to see full report
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REPORT OVERVIEW
REPORT OVERVIEW
REPORT OVERVIEW
Here's how you scored based on our analysis*
You ranked
You ranked
65
65
out of 183 websites
out of 183 websites
74.5
74.5
74.5
/100
/100
/100
You ranked
out of 183 websites
65
Overall Score
*Note: This analysis is based on our own criteria, and may not reflect the most recent version of the website.
*Note: This analysis is based on our own criteria, and may not reflect the most recent version of the website.
DETAILED ANALYSIS
DETAILED ANALYSIS
DETAILED ANALYSIS
A focused analysis organized by key areas. Explore each category to gain targeted insights.
A focused analysis organized by key areas. Explore each category to gain targeted insights.
A focused analysis organized by key areas. Explore each category to gain targeted insights.
Great
Keep it up!
Responsive Design
Responsive Design
Responsive Design
60-70% of hotel traffic is mobile. Responsive Design ensures your site is consistent and works perfectly across all devices.
60-70% of hotel traffic is mobile. Responsive Design ensures your site is consistent and works perfectly across all devices.
85
85
85
/100
/100
/100
check
check
What you nailed
Mobile version retains key visuals effectively
Mobile version retains key visuals effectively
Mobile version retains key visuals effectively
xmark
xmark
What you can improve
Footer links cluster too tightly on smaller screens
Footer links cluster too tightly on smaller screens
Footer links cluster too tightly on smaller screens
lightbulb
lightbulb
Quick insight
Rearrange footer elements for better mobile tap targets
Rearrange footer elements for better mobile tap targets
Rearrange footer elements for better mobile tap targets
Good
Solid start
Influence Principles
Influence Principles
Influence Principles
Sites can apply psychological triggers, like social proof, scarcity, and authority, to guide visitors toward booking.
Sites can apply psychological triggers, like social proof, scarcity, and authority, to guide visitors toward booking.
60
60
60
/100
/100
/100
check
check
What you nailed
UN recognition acts as credible authority signal
UN recognition acts as credible authority signal
UN recognition acts as credible authority signal
xmark
xmark
What you can improve
No scarcity or time-sensitive offers displayed
No scarcity or time-sensitive offers displayed
No scarcity or time-sensitive offers displayed
lightbulb
lightbulb
Quick insight
Add limited-time offers to create FOMO
Add limited-time offers to create FOMO
Add limited-time offers to create FOMO
Good
Solid start
User Experience
User Experience
User Experience
UX is all about how easy and enjoyable it is to use your site.
UX is all about how easy and enjoyable it is to use your site.
75
75
75
/100
/100
/100
check
check
What you nailed
Information sections are logically grouped
Information sections are logically grouped
Information sections are logically grouped
xmark
xmark
What you can improve
Too many menu items increase cognitive load
Too many menu items increase cognitive load
Too many menu items increase cognitive load
lightbulb
lightbulb
Quick insight
Streamline menu by prioritizing core actions
Streamline menu by prioritizing core actions
Streamline menu by prioritizing core actions
Good
Solid start
Copywriting
Copywriting
Copywriting
Words shape action, and copy can make or break momentum.
Words shape action, and copy can make or break momentum.
70
70
70
/100
/100
/100
check
check
What you nailed
Headings communicate purpose clearly
Headings communicate purpose clearly
Headings communicate purpose clearly
xmark
xmark
What you can improve
Repeated 'Book Now' CTAs confuse positioning
Repeated 'Book Now' CTAs confuse positioning
Repeated 'Book Now' CTAs confuse positioning
lightbulb
lightbulb
Quick insight
Differentiate primary and secondary CTA labels
Differentiate primary and secondary CTA labels
Differentiate primary and secondary CTA labels
Great
Solid start
Design & Aesthetics
Design & Aesthetics
Design & Aesthetics
Good design isn’t just pretty, it’s strategic. A strong aesthetic builds trust and evokes emotion before a single word is read.
Good design isn’t just pretty, it’s strategic. A strong aesthetic builds trust and evokes emotion before a single word is read.
80
80
80
/100
/100
/100
check
check
What you nailed
Consistent color palette and typography
Consistent color palette and typography
Consistent color palette and typography
xmark
xmark
What you can improve
Text blocks feel dense and could use more spacing
Text blocks feel dense and could use more spacing
Text blocks feel dense and could use more spacing
lightbulb
lightbulb
Quick insight
Introduce white space around text to improve readability
Introduce white space around text to improve readability
Introduce white space around text to improve readability
Great
Keep it up!
Originality & Creativity
Originality & Creativity
Originality & Creativity
Great sites don't just follow best practices, they break the mold.
Great sites don't just follow best practices, they break the mold.
80
80
80
/100
/100
/100
check
check
What you nailed
Hero video distinguishes site
Hero video distinguishes site
Hero video distinguishes site
xmark
xmark
What you can improve
Map graphic is static, lacks interactivity
Map graphic is static, lacks interactivity
Map graphic is static, lacks interactivity
lightbulb
lightbulb
Quick insight
Make the map interactive to boost engagement
Make the map interactive to boost engagement
Make the map interactive to boost engagement
Ready to unpack these insights together?
Ready to unpack these insights together?
Ready to unpack these insights together?
QUICK FIXES
QUICK FIXES
Recommended steps to improve your website.
Recommended steps to improve your website.
Important
Easy fix
Fix Cookie Overlay
Adjust cookie consent pop-up to avoid blocking main content
Important
Easy fix
Clarify CTAs
Differentiate and prioritize primary booking buttons visually
Important
Easy fix
Fix Cookie Overlay
Adjust cookie consent pop-up to avoid blocking main content
Important
Easy fix
Clarify CTAs
Differentiate and prioritize primary booking buttons visually
Important
Moderate fix
Introduce Reviews
Integrate guest testimonials and star ratings for social proof
Suggestion
Moderate fix
Enhance Scarcity
Display limited-time deals or room availability warnings
Important
Moderate fix
Introduce Reviews
Integrate guest testimonials and star ratings for social proof
Suggestion
Moderate fix
Enhance Scarcity
Display limited-time deals or room availability warnings
NEED HELP WITH THESE CHALLENGES?
NEED HELP WITH THESE CHALLENGES?
We can boost your conversion rate in just 30 days. Book a quick discovery call now.
We can boost your conversion rate in just 30 days. Book a quick discovery call now.
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