Loews Kansas City Hotel
Loews Kansas City Hotel
Loews Kansas City Hotel
Website Conversion Analysis
Website Conversion Analysis
Welcome,
Welcome,
Loews Kansas City Hotel
Loews Kansas City Hotel
Loews Kansas City Hotel
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Scroll to see full report
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REPORT OVERVIEW
REPORT OVERVIEW
REPORT OVERVIEW
Here's how you scored based on our analysis*
You ranked
You ranked
64
64
out of 183 websites
out of 183 websites
74.5
74.5
74.5
/100
/100
/100
You ranked
out of 183 websites
64
Overall Score
*Note: This analysis is based on our own criteria, and may not reflect the most recent version of the website.
*Note: This analysis is based on our own criteria, and may not reflect the most recent version of the website.
DETAILED ANALYSIS
DETAILED ANALYSIS
DETAILED ANALYSIS
A focused analysis organized by key areas. Explore each category to gain targeted insights.
A focused analysis organized by key areas. Explore each category to gain targeted insights.
A focused analysis organized by key areas. Explore each category to gain targeted insights.
Great
Keep it up!
Responsive Design
Responsive Design
Responsive Design
60-70% of hotel traffic is mobile. Responsive Design ensures your site is consistent and works perfectly across all devices.
60-70% of hotel traffic is mobile. Responsive Design ensures your site is consistent and works perfectly across all devices.
85
85
85
/100
/100
/100
check
check
What you nailed
Mobile menu and content scale down cleanly
Mobile menu and content scale down cleanly
Mobile menu and content scale down cleanly
xmark
xmark
What you can improve
Some text truncation occurs on mobile view
Some text truncation occurs on mobile view
Some text truncation occurs on mobile view
lightbulb
lightbulb
Quick insight
Ensure text does not cut off in responsive breakpoints
Ensure text does not cut off in responsive breakpoints
Ensure text does not cut off in responsive breakpoints
Good
Solid start
Influence Principles
Influence Principles
Influence Principles
Sites can apply psychological triggers, like social proof, scarcity, and authority, to guide visitors toward booking.
Sites can apply psychological triggers, like social proof, scarcity, and authority, to guide visitors toward booking.
65
65
65
/100
/100
/100
check
check
What you nailed
Integration of industry awards boosts credibility
Integration of industry awards boosts credibility
Integration of industry awards boosts credibility
xmark
xmark
What you can improve
Missing countdowns or limited time offer markers reduces urgency
Missing countdowns or limited time offer markers reduces urgency
Missing countdowns or limited time offer markers reduces urgency
lightbulb
lightbulb
Quick insight
Add scarcity timers and member rate promotions to drive conversions
Add scarcity timers and member rate promotions to drive conversions
Add scarcity timers and member rate promotions to drive conversions
Good
Solid start
User Experience
User Experience
User Experience
UX is all about how easy and enjoyable it is to use your site.
UX is all about how easy and enjoyable it is to use your site.
75
75
75
/100
/100
/100
check
check
What you nailed
Search CTAs follow Fitts law with generous hit areas
Search CTAs follow Fitts law with generous hit areas
Search CTAs follow Fitts law with generous hit areas
xmark
xmark
What you can improve
Accordion items are hidden forcing extra clicks to explore
Accordion items are hidden forcing extra clicks to explore
Accordion items are hidden forcing extra clicks to explore
lightbulb
lightbulb
Quick insight
Consider revealing key content by default to reduce clicks
Consider revealing key content by default to reduce clicks
Consider revealing key content by default to reduce clicks
Good
Solid start
Copywriting
Copywriting
Copywriting
Words shape action, and copy can make or break momentum.
Words shape action, and copy can make or break momentum.
70
70
70
/100
/100
/100
check
check
What you nailed
Headings clearly communicate value propositions
Headings clearly communicate value propositions
Headings clearly communicate value propositions
xmark
xmark
What you can improve
Several paragraphs end abruptly hinting at content truncation
Several paragraphs end abruptly hinting at content truncation
Several paragraphs end abruptly hinting at content truncation
lightbulb
lightbulb
Quick insight
Review and complete truncated text to maintain clarity
Review and complete truncated text to maintain clarity
Review and complete truncated text to maintain clarity
Great
Solid start
Design & Aesthetics
Design & Aesthetics
Design & Aesthetics
Good design isn’t just pretty, it’s strategic. A strong aesthetic builds trust and evokes emotion before a single word is read.
Good design isn’t just pretty, it’s strategic. A strong aesthetic builds trust and evokes emotion before a single word is read.
80
80
80
/100
/100
/100
check
check
What you nailed
Visual hierarchy is clear and imagery is compelling
Visual hierarchy is clear and imagery is compelling
Visual hierarchy is clear and imagery is compelling
xmark
xmark
What you can improve
The hero overlay and search form compete for attention
The hero overlay and search form compete for attention
The hero overlay and search form compete for attention
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lightbulb
Quick insight
Simplify overlay elements to reduce visual conflict
Simplify overlay elements to reduce visual conflict
Simplify overlay elements to reduce visual conflict
Good
Solid start
Originality & Creativity
Originality & Creativity
Originality & Creativity
Great sites don't just follow best practices, they break the mold.
Great sites don't just follow best practices, they break the mold.
60
60
60
/100
/100
/100
check
check
What you nailed
The Loews Loves the U theme reinforces local spirit
The Loews Loves the U theme reinforces local spirit
The Loews Loves the U theme reinforces local spirit
xmark
xmark
What you can improve
Overall layout lacks distinctive creative flair
Overall layout lacks distinctive creative flair
Overall layout lacks distinctive creative flair
lightbulb
lightbulb
Quick insight
Introduce interactive local maps or storytelling elements
Introduce interactive local maps or storytelling elements
Introduce interactive local maps or storytelling elements
Ready to unpack these insights together?
Ready to unpack these insights together?
Ready to unpack these insights together?
QUICK FIXES
QUICK FIXES
Recommended steps to improve your website.
Recommended steps to improve your website.
Important
Moderate fix
Simplify navigation
Consolidate or hide lesser used menu items under a More dropdown to reduce decision complexity
Important
Moderate fix
Add scarcity timers
Integrate countdown timers on limited deals to create urgency especially on special offers like Suite Deal
Important
Moderate fix
Simplify navigation
Consolidate or hide lesser used menu items under a More dropdown to reduce decision complexity
Important
Moderate fix
Add scarcity timers
Integrate countdown timers on limited deals to create urgency especially on special offers like Suite Deal
Suggestion
Easy fix
Enhance social proof
Include star ratings and guest testimonials with photos to increase trust
Suggestion
Easy fix
Complete content text
Review site copy to ensure no truncated paragraphs for clearer messaging
Suggestion
Easy fix
Enhance social proof
Include star ratings and guest testimonials with photos to increase trust
Suggestion
Easy fix
Complete content text
Review site copy to ensure no truncated paragraphs for clearer messaging
NEED HELP WITH THESE CHALLENGES?
NEED HELP WITH THESE CHALLENGES?
We can boost your conversion rate in just 30 days. Book a quick discovery call now.
We can boost your conversion rate in just 30 days. Book a quick discovery call now.
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