( Your Hospitality Tech Partner )

( Your Hospitality Tech Partner )

O Henry & Proximity Hotels

O Henry & Proximity Hotels

O Henry & Proximity Hotels

Website Conversion Analysis

Website Conversion Analysis

Welcome,

Welcome,

O Henry & Proximity Hotels

O Henry & Proximity Hotels

O Henry & Proximity Hotels

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Scroll to see full report

Trusted by

Trusted by

*Note: This analysis is based on our own criteria, and may not reflect the most recent version of the website.

*Note: This analysis is based on our own criteria, and may not reflect the most recent version of the website.

DETAILED ANALYSIS

DETAILED ANALYSIS

DETAILED ANALYSIS

A focused analysis organized by key areas. Explore each category to gain targeted insights.

A focused analysis organized by key areas. Explore each category to gain targeted insights.

A focused analysis organized by key areas. Explore each category to gain targeted insights.

Great

Keep it up!

Responsive Design

Responsive Design

Responsive Design

60-70% of hotel traffic is mobile. Responsive Design ensures your site is consistent and works perfectly across all devices.

60-70% of hotel traffic is mobile. Responsive Design ensures your site is consistent and works perfectly across all devices.

80

80

80

/100

/100

/100

check

check

What you nailed

Images and grid reflow well on tablet and mobile.

Images and grid reflow well on tablet and mobile.

Images and grid reflow well on tablet and mobile.

xmark

xmark

What you can improve

Mobile navigation stacks too many items, adding scroll.

Mobile navigation stacks too many items, adding scroll.

Mobile navigation stacks too many items, adding scroll.

lightbulb

lightbulb

Quick insight

Implement accordion menus to condense mobile navigation.

Implement accordion menus to condense mobile navigation.

Implement accordion menus to condense mobile navigation.

Good

Solid start

Influence Principles

Influence Principles

Influence Principles

Sites can apply psychological triggers, like social proof, scarcity, and authority, to guide visitors toward booking.

Sites can apply psychological triggers, like social proof, scarcity, and authority, to guide visitors toward booking.

65

65

65

/100

/100

/100

check

check

What you nailed

“Get your tickets before they sell out!” creates urgency.

“Get your tickets before they sell out!” creates urgency.

“Get your tickets before they sell out!” creates urgency.

xmark

xmark

What you can improve

Limited differentiation via customer testimonials or ratings.

Limited differentiation via customer testimonials or ratings.

Limited differentiation via customer testimonials or ratings.

lightbulb

lightbulb

Quick insight

Add guest review stars near CTAs to boost social proof and trust.

Add guest review stars near CTAs to boost social proof and trust.

Add guest review stars near CTAs to boost social proof and trust.

Good

Solid start

User Experience

User Experience

User Experience

UX is all about how easy and enjoyable it is to use your site.

UX is all about how easy and enjoyable it is to use your site.

75

75

75

/100

/100

/100

check

check

What you nailed

Sections are chunked clearly into rooms, events, and amenities.

Sections are chunked clearly into rooms, events, and amenities.

Sections are chunked clearly into rooms, events, and amenities.

xmark

xmark

What you can improve

Main navigation presents too many options at once.

Main navigation presents too many options at once.

Main navigation presents too many options at once.

lightbulb

lightbulb

Quick insight

Simplify primary nav to top 5 key destinations to reduce Hick’s Law impact.

Simplify primary nav to top 5 key destinations to reduce Hick’s Law impact.

Simplify primary nav to top 5 key destinations to reduce Hick’s Law impact.

Good

Solid start

Copywriting

Copywriting

Copywriting

Words shape action, and copy can make or break momentum.

Words shape action, and copy can make or break momentum.

70

70

70

/100

/100

/100

check

check

What you nailed

Headings like “WELCOME TO O.HENRY HOTEL” set a warm tone.

Headings like “WELCOME TO O.HENRY HOTEL” set a warm tone.

Headings like “WELCOME TO O.HENRY HOTEL” set a warm tone.

xmark

xmark

What you can improve

Sentence cuts off abruptly in welcome paragraph.

Sentence cuts off abruptly in welcome paragraph.

Sentence cuts off abruptly in welcome paragraph.

lightbulb

lightbulb

Quick insight

Proofread and standardize title case for consistency throughout.

Proofread and standardize title case for consistency throughout.

Proofread and standardize title case for consistency throughout.

Great

Solid start

Design & Aesthetics

Design & Aesthetics

Design & Aesthetics

Good design isn’t just pretty, it’s strategic. A strong aesthetic builds trust and evokes emotion before a single word is read.

Good design isn’t just pretty, it’s strategic. A strong aesthetic builds trust and evokes emotion before a single word is read.

85

85

85

/100

/100

/100

check

check

What you nailed

Gold accents and serif fonts convey premium luxury.

Gold accents and serif fonts convey premium luxury.

Gold accents and serif fonts convey premium luxury.

xmark

xmark

What you can improve

Large text paragraphs without visual breaks feel overwhelming.

Large text paragraphs without visual breaks feel overwhelming.

Large text paragraphs without visual breaks feel overwhelming.

lightbulb

lightbulb

Quick insight

Introduce more whitespace and subheadings to improve readability.

Introduce more whitespace and subheadings to improve readability.

Introduce more whitespace and subheadings to improve readability.

Good

Solid start

Originality & Creativity

Originality & Creativity

Originality & Creativity

Great sites don't just follow best practices, they break the mold.

Great sites don't just follow best practices, they break the mold.

70

70

70

/100

/100

/100

check

check

What you nailed

Event calendar integration adds unique engagement.

Event calendar integration adds unique engagement.

Event calendar integration adds unique engagement.

xmark

xmark

What you can improve

Page structure follows common hotel site templates.

Page structure follows common hotel site templates.

Page structure follows common hotel site templates.

lightbulb

lightbulb

Quick insight

Incorporate interactive local maps to enhance uniqueness.

Incorporate interactive local maps to enhance uniqueness.

Incorporate interactive local maps to enhance uniqueness.

Ready to unpack these insights together?

Ready to unpack these insights together?

Ready to unpack these insights together?

QUICK FIXES

QUICK FIXES

Recommended steps to improve your website.

Recommended steps to improve your website.

Important

Moderate fix

Simplify Navigation

Consolidate and reorganize menu items into fewer categories and use dropdowns to reduce cognitive load.

Suggestion

Easy fix

Enhance Readability

Increase whitespace, add subheadings and bullet points in text-heavy sections to improve content scanability.

Important

Moderate fix

Simplify Navigation

Consolidate and reorganize menu items into fewer categories and use dropdowns to reduce cognitive load.

Suggestion

Easy fix

Enhance Readability

Increase whitespace, add subheadings and bullet points in text-heavy sections to improve content scanability.

Important

Easy fix

Boost Social Proof

Integrate star ratings, guest testimonials, and TripAdvisor badges near key CTAs to strengthen trust signals.

Suggestion

Moderate fix

Optimize Mobile Nav

Implement accordion or hamburger submenus and prioritize top pages to streamline mobile navigation experience.

Important

Easy fix

Boost Social Proof

Integrate star ratings, guest testimonials, and TripAdvisor badges near key CTAs to strengthen trust signals.

Suggestion

Moderate fix

Optimize Mobile Nav

Implement accordion or hamburger submenus and prioritize top pages to streamline mobile navigation experience.

NEED HELP WITH THESE CHALLENGES?

NEED HELP WITH THESE CHALLENGES?

We can boost your conversion rate in just 30 days. Book a quick discovery call now.

We can boost your conversion rate in just 30 days. Book a quick discovery call now.

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Copyright © 2024 Zerf | All Rights Reserved

Top Software Developers -

Hospitality & Leisure 2025

Top Software Developers -

Hospitality & Leisure 2025

Copyright © 2024 Zerf | All Rights Reserved

Copyright © 2024 Zerf | All Rights Reserved

Top Software Developers -

Hospitality & Leisure 2025