( Your Hospitality Tech Partner )

( Your Hospitality Tech Partner )

Oakwood Resort

Oakwood Resort

Oakwood Resort

Website Conversion Analysis

Website Conversion Analysis

Welcome,

Welcome,

Oakwood Resort

Oakwood Resort

Oakwood Resort

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Scroll to see full report

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*Note: This analysis is based on our own criteria, and may not reflect the most recent version of the website.

*Note: This analysis is based on our own criteria, and may not reflect the most recent version of the website.

DETAILED ANALYSIS

DETAILED ANALYSIS

DETAILED ANALYSIS

A focused analysis organized by key areas. Explore each category to gain targeted insights.

A focused analysis organized by key areas. Explore each category to gain targeted insights.

A focused analysis organized by key areas. Explore each category to gain targeted insights.

Good

Solid start

Responsive Design

Responsive Design

Responsive Design

60-70% of hotel traffic is mobile. Responsive Design ensures your site is consistent and works perfectly across all devices.

60-70% of hotel traffic is mobile. Responsive Design ensures your site is consistent and works perfectly across all devices.

75

75

75

/100

/100

/100

check

check

What you nailed

Hamburger menu condenses navigation effectively on mobile.

Hamburger menu condenses navigation effectively on mobile.

Hamburger menu condenses navigation effectively on mobile.

xmark

xmark

What you can improve

Cookie consent overlay blocks key CTAs on small screens.

Cookie consent overlay blocks key CTAs on small screens.

Cookie consent overlay blocks key CTAs on small screens.

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Quick insight

Optimize consent UI to minimize content obstruction on mobile.

Optimize consent UI to minimize content obstruction on mobile.

Optimize consent UI to minimize content obstruction on mobile.

Good

Solid start

Influence Principles

Influence Principles

Influence Principles

Sites can apply psychological triggers, like social proof, scarcity, and authority, to guide visitors toward booking.

Sites can apply psychological triggers, like social proof, scarcity, and authority, to guide visitors toward booking.

70

70

70

/100

/100

/100

check

check

What you nailed

Testimonial adds credibility, reinforcing quality and service.

Testimonial adds credibility, reinforcing quality and service.

Testimonial adds credibility, reinforcing quality and service.

xmark

xmark

What you can improve

No limited-time offers or scarcity cues to drive immediate action.

No limited-time offers or scarcity cues to drive immediate action.

No limited-time offers or scarcity cues to drive immediate action.

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Quick insight

Implement limited-time package banners to increase urgency.

Implement limited-time package banners to increase urgency.

Implement limited-time package banners to increase urgency.

Good

Solid start

User Experience

User Experience

User Experience

UX is all about how easy and enjoyable it is to use your site.

UX is all about how easy and enjoyable it is to use your site.

78

78

78

/100

/100

/100

check

check

What you nailed

Clear section divisions guide users through property highlights.

Clear section divisions guide users through property highlights.

Clear section divisions guide users through property highlights.

xmark

xmark

What you can improve

Lack of availability picker forces extra clicks to book.

Lack of availability picker forces extra clicks to book.

Lack of availability picker forces extra clicks to book.

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Quick insight

Introduce a date picker or booking widget above the fold.

Introduce a date picker or booking widget above the fold.

Introduce a date picker or booking widget above the fold.

Great

Solid start

Copywriting

Copywriting

Copywriting

Words shape action, and copy can make or break momentum.

Words shape action, and copy can make or break momentum.

82

82

82

/100

/100

/100

check

check

What you nailed

Headlines like Ultimate Lakeside Escape resonate with the target audience.

Headlines like Ultimate Lakeside Escape resonate with the target audience.

Headlines like Ultimate Lakeside Escape resonate with the target audience.

xmark

xmark

What you can improve

Button labels like See Oakwood Dining could be more action-oriented.

Button labels like See Oakwood Dining could be more action-oriented.

Button labels like See Oakwood Dining could be more action-oriented.

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Quick insight

Refine CTAs with benefit-driven verbs like Dine Lakeside Today.

Refine CTAs with benefit-driven verbs like Dine Lakeside Today.

Refine CTAs with benefit-driven verbs like Dine Lakeside Today.

Great

Solid start

Design & Aesthetics

Design & Aesthetics

Design & Aesthetics

Good design isn’t just pretty, it’s strategic. A strong aesthetic builds trust and evokes emotion before a single word is read.

Good design isn’t just pretty, it’s strategic. A strong aesthetic builds trust and evokes emotion before a single word is read.

80

80

80

/100

/100

/100

check

check

What you nailed

Hero image and color blocks create professional visual hierarchy.

Hero image and color blocks create professional visual hierarchy.

Hero image and color blocks create professional visual hierarchy.

xmark

xmark

What you can improve

Promo blocks feel sparse and lack supporting images or context.

Promo blocks feel sparse and lack supporting images or context.

Promo blocks feel sparse and lack supporting images or context.

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Quick insight

Consider adding thumbnail images or patterns to diversify visuals.

Consider adding thumbnail images or patterns to diversify visuals.

Consider adding thumbnail images or patterns to diversify visuals.

Good

Solid start

Originality & Creativity

Originality & Creativity

Originality & Creativity

Great sites don't just follow best practices, they break the mold.

Great sites don't just follow best practices, they break the mold.

65

65

65

/100

/100

/100

check

check

What you nailed

Colored blocks offer a modern twist on traditional hero sections.

Colored blocks offer a modern twist on traditional hero sections.

Colored blocks offer a modern twist on traditional hero sections.

xmark

xmark

What you can improve

Overall structure mirrors many hotel sites and lacks standout features.

Overall structure mirrors many hotel sites and lacks standout features.

Overall structure mirrors many hotel sites and lacks standout features.

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Quick insight

Experiment with interactive elements like video or 360° tours.

Experiment with interactive elements like video or 360° tours.

Experiment with interactive elements like video or 360° tours.

Ready to unpack these insights together?

Ready to unpack these insights together?

Ready to unpack these insights together?

QUICK FIXES

QUICK FIXES

Recommended steps to improve your website.

Recommended steps to improve your website.

Important

Moderate fix

Add Inline Booking Widget

Embed a simple date and guest picker above the fold next to the hero CTAs to reduce clicks and streamline booking.

Suggestion

Easy fix

Expand Social Proof Elements

Showcase multiple guest reviews with star ratings and photos in a rotating carousel to build trust and credibility.

Important

Moderate fix

Add Inline Booking Widget

Embed a simple date and guest picker above the fold next to the hero CTAs to reduce clicks and streamline booking.

Suggestion

Easy fix

Expand Social Proof Elements

Showcase multiple guest reviews with star ratings and photos in a rotating carousel to build trust and credibility.

Important

Easy fix

Minimize Cookie Banner Impact

Adjust positioning or styling of the consent banner to avoid covering key CTAs on mobile and improve early engagement.

Suggestion

Moderate fix

Display Scarcity-Based Offers

Add time-limited packages or room count alerts (e.g. 'Only 2 rooms left') to evoke urgency and encourage faster booking decisions.

Important

Easy fix

Minimize Cookie Banner Impact

Adjust positioning or styling of the consent banner to avoid covering key CTAs on mobile and improve early engagement.

Suggestion

Moderate fix

Display Scarcity-Based Offers

Add time-limited packages or room count alerts (e.g. 'Only 2 rooms left') to evoke urgency and encourage faster booking decisions.

NEED HELP WITH THESE CHALLENGES?

NEED HELP WITH THESE CHALLENGES?

We can boost your conversion rate in just 30 days. Book a quick discovery call now.

We can boost your conversion rate in just 30 days. Book a quick discovery call now.

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Copyright © 2025 Zerf | All Rights Reserved

Top Software Developers -

Hospitality & Leisure 2025

Top Software Developers -

Hospitality & Leisure 2025

Copyright © 2025 Zerf | All Rights Reserved

Copyright © 2025 Zerf | All Rights Reserved

Top Software Developers -

Hospitality & Leisure 2025