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Website Conversion Analysis

Old Course Hotel

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73.75/100 Overall Score
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Website Conversion Analysis

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You ranked

74

out of 183 websites

73.75

/100

Overall Score

75

Responsive Design

60

Influence Principles

80

User Experience

70

Copywriting

85

Design & Aesthetics

65

Originality & Creativity

A focused analysis organized by key areas. Explore each category to gain targeted insights.

Good

Solid start

60-70% of hotel traffic is mobile. Responsive Design ensures your site is consistent and works perfectly across all devices.

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What you nailed

Navigation likely collapses into hamburger for mobile clarity.

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What you can improve

Overlay text on images risks legibility on smaller viewports.

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Quick insight

Test mobile image-text contrast and adjust font sizes for readability.

Sites can apply psychological triggers, like social proof, scarcity, and authority, to guide visitors toward booking.

Trust badges help establish credibility early.

No limited-time offers or room availability cues to drive action.

Employ countdown timers or limited-offer banners to boost urgency.

Great

Keep it up!

UX is all about how easy and enjoyable it is to use your site.

Chunked sections guide users through experiences seamlessly.

Users may struggle to locate reservation starting point.

Add a persistent booking module to streamline reservation flow.

Words shape action, and copy can make or break momentum.

Headlines convey brand personality effectively.

Mixed imperative and noun-based CTA text creates confusion.

Standardize CTA verbs (e.g., all “Book” or all “Explore”) for clarity.

Good design isn’t just pretty, it’s strategic. A strong aesthetic builds trust and evokes emotion before a single word is read.

Effective use of high-res imagery and white space enhances elegance.

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