( Your Hospitality Tech Partner )

( Your Hospitality Tech Partner )

Perdido Beach Resort

Perdido Beach Resort

Perdido Beach Resort

Website Conversion Analysis

Website Conversion Analysis

Welcome,

Welcome,

Perdido Beach Resort

Perdido Beach Resort

Perdido Beach Resort

Scroll to see full report

Scroll to see full report

Trusted by

Trusted by

*Note: This analysis is based on our own criteria, and may not reflect the most recent version of the website.

*Note: This analysis is based on our own criteria, and may not reflect the most recent version of the website.

DETAILED ANALYSIS

DETAILED ANALYSIS

DETAILED ANALYSIS

A focused analysis organized by key areas. Explore each category to gain targeted insights.

A focused analysis organized by key areas. Explore each category to gain targeted insights.

A focused analysis organized by key areas. Explore each category to gain targeted insights.

Good

Solid start

Responsive Design

Responsive Design

Responsive Design

60-70% of hotel traffic is mobile. Responsive Design ensures your site is consistent and works perfectly across all devices.

60-70% of hotel traffic is mobile. Responsive Design ensures your site is consistent and works perfectly across all devices.

75

75

75

/100

/100

/100

check

check

What you nailed

Grid-based sections likely adapt well to screen sizes

Grid-based sections likely adapt well to screen sizes

Grid-based sections likely adapt well to screen sizes

xmark

xmark

What you can improve

Navigation and carousels may crowd smaller screens

Navigation and carousels may crowd smaller screens

Navigation and carousels may crowd smaller screens

lightbulb

lightbulb

Quick insight

Test mobile breakpoints to optimize nav and carousel usability

Test mobile breakpoints to optimize nav and carousel usability

Test mobile breakpoints to optimize nav and carousel usability

Needs work

Check insights

Influence Principles

Influence Principles

Influence Principles

Sites can apply psychological triggers, like social proof, scarcity, and authority, to guide visitors toward booking.

Sites can apply psychological triggers, like social proof, scarcity, and authority, to guide visitors toward booking.

50

50

50

/100

/100

/100

check

check

What you nailed

Offers are clearly presented with details buttons

Offers are clearly presented with details buttons

Offers are clearly presented with details buttons

xmark

xmark

What you can improve

No scarcity or social proof to drive urgency

No scarcity or social proof to drive urgency

No scarcity or social proof to drive urgency

lightbulb

lightbulb

Quick insight

Incorporate limited availability and guest reviews to boost trust

Incorporate limited availability and guest reviews to boost trust

Incorporate limited availability and guest reviews to boost trust

Great

Keep it up!

User Experience

User Experience

User Experience

UX is all about how easy and enjoyable it is to use your site.

UX is all about how easy and enjoyable it is to use your site.

80

80

80

/100

/100

/100

check

check

What you nailed

Clear labels like View All Events improve navigation

Clear labels like View All Events improve navigation

Clear labels like View All Events improve navigation

xmark

xmark

What you can improve

Multiple similar card patterns could overwhelm choices

Multiple similar card patterns could overwhelm choices

Multiple similar card patterns could overwhelm choices

lightbulb

lightbulb

Quick insight

Consider filtering or categorizing to reduce Hick’s Law impact

Consider filtering or categorizing to reduce Hick’s Law impact

Consider filtering or categorizing to reduce Hick’s Law impact

Good

Keep it up!

Copywriting

Copywriting

Copywriting

Words shape action, and copy can make or break momentum.

Words shape action, and copy can make or break momentum.

75

75

75

/100

/100

/100

check

check

What you nailed

Headings like Special Events are direct and actionable

Headings like Special Events are direct and actionable

Headings like Special Events are direct and actionable

xmark

xmark

What you can improve

Text snippets vary in length, risking inconsistency

Text snippets vary in length, risking inconsistency

Text snippets vary in length, risking inconsistency

lightbulb

lightbulb

Quick insight

Standardize snippet lengths and CTA copy for clarity

Standardize snippet lengths and CTA copy for clarity

Standardize snippet lengths and CTA copy for clarity

Great

Check insights

Design & Aesthetics

Design & Aesthetics

Design & Aesthetics

Good design isn’t just pretty, it’s strategic. A strong aesthetic builds trust and evokes emotion before a single word is read.

Good design isn’t just pretty, it’s strategic. A strong aesthetic builds trust and evokes emotion before a single word is read.

85

85

85

/100

/100

/100

check

check

What you nailed

Ocean-inspired palette and textures reinforce branding

Ocean-inspired palette and textures reinforce branding

Ocean-inspired palette and textures reinforce branding

xmark

xmark

What you can improve

Dark overlays sometimes reduce text readability

Dark overlays sometimes reduce text readability

Dark overlays sometimes reduce text readability

lightbulb

lightbulb

Quick insight

Balance contrast to ensure text clarity over backgrounds

Balance contrast to ensure text clarity over backgrounds

Balance contrast to ensure text clarity over backgrounds

Good

Solid start

Originality & Creativity

Originality & Creativity

Originality & Creativity

Great sites don't just follow best practices, they break the mold.

Great sites don't just follow best practices, they break the mold.

60

60

60

/100

/100

/100

check

check

What you nailed

Use of sliders adds dynamic content presentation

Use of sliders adds dynamic content presentation

Use of sliders adds dynamic content presentation

xmark

xmark

What you can improve

Overall layout feels standard in hospitality websites

Overall layout feels standard in hospitality websites

Overall layout feels standard in hospitality websites

lightbulb

lightbulb

Quick insight

Introduce unique interactive elements or storytelling

Introduce unique interactive elements or storytelling

Introduce unique interactive elements or storytelling

Ready to unpack these insights together?

Ready to unpack these insights together?

Ready to unpack these insights together?

QUICK FIXES

QUICK FIXES

Recommended steps to improve your website.

Recommended steps to improve your website.

Important

Easy fix

Add Scarcity Cues

Display limited room availability, countdowns, or booking deadlines to create urgency and encourage quicker decisions.

Important

Moderate fix

Integrate Social Proof

Show guest ratings, testimonials with photos, or third-party review scores to build trust and credibility.

Important

Easy fix

Add Scarcity Cues

Display limited room availability, countdowns, or booking deadlines to create urgency and encourage quicker decisions.

Important

Moderate fix

Integrate Social Proof

Show guest ratings, testimonials with photos, or third-party review scores to build trust and credibility.

Suggestion

Moderate fix

Simplify Navigation

Consolidate nav items into clear categories or a mega menu to reduce cognitive load and improve findability.

Suggestion

Easy fix

Optimize Carousel Control

Allow users to control auto-advance speed or disable it by default to prevent distraction and improve UX.

Suggestion

Moderate fix

Simplify Navigation

Consolidate nav items into clear categories or a mega menu to reduce cognitive load and improve findability.

Suggestion

Easy fix

Optimize Carousel Control

Allow users to control auto-advance speed or disable it by default to prevent distraction and improve UX.

NEED HELP WITH THESE CHALLENGES?

NEED HELP WITH THESE CHALLENGES?

We can boost your conversion rate in just 30 days. Book a quick discovery call now.

We can boost your conversion rate in just 30 days. Book a quick discovery call now.

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Copyright © 2025 Zerf | All Rights Reserved

Top Software Developers -

Hospitality & Leisure 2025

Top Software Developers -

Hospitality & Leisure 2025

Copyright © 2025 Zerf | All Rights Reserved

Copyright © 2025 Zerf | All Rights Reserved

Top Software Developers -

Hospitality & Leisure 2025