Royal Palms Hotel
Royal Palms Hotel
Royal Palms Hotel
Website Conversion Analysis
Website Conversion Analysis
Welcome,
Welcome,
Royal Palms Hotel
Royal Palms Hotel
Royal Palms Hotel
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REPORT OVERVIEW
REPORT OVERVIEW
REPORT OVERVIEW
Here's how you scored based on our analysis*
You ranked
You ranked
42
42
out of 183 websites
out of 183 websites
75.75
75.75
75.75
/100
/100
/100
You ranked
out of 183 websites
42
Overall Score
*Note: This analysis is based on our own criteria, and may not reflect the most recent version of the website.
*Note: This analysis is based on our own criteria, and may not reflect the most recent version of the website.
DETAILED ANALYSIS
DETAILED ANALYSIS
DETAILED ANALYSIS
A focused analysis organized by key areas. Explore each category to gain targeted insights.
A focused analysis organized by key areas. Explore each category to gain targeted insights.
A focused analysis organized by key areas. Explore each category to gain targeted insights.
Good
Solid start
Responsive Design
Responsive Design
Responsive Design
60-70% of hotel traffic is mobile. Responsive Design ensures your site is consistent and works perfectly across all devices.
60-70% of hotel traffic is mobile. Responsive Design ensures your site is consistent and works perfectly across all devices.
75
75
75
/100
/100
/100
check
check
What you nailed
Layout reflows appropriately across desktop, tablet, and mobile views.
Layout reflows appropriately across desktop, tablet, and mobile views.
Layout reflows appropriately across desktop, tablet, and mobile views.
xmark
xmark
What you can improve
Large hero images may slow load times on mobile networks.
Large hero images may slow load times on mobile networks.
Large hero images may slow load times on mobile networks.
lightbulb
lightbulb
Quick insight
Implement image lazy-loading to improve mobile performance.
Implement image lazy-loading to improve mobile performance.
Implement image lazy-loading to improve mobile performance.
Good
Solid start
Influence Principles
Influence Principles
Influence Principles
Sites can apply psychological triggers, like social proof, scarcity, and authority, to guide visitors toward booking.
Sites can apply psychological triggers, like social proof, scarcity, and authority, to guide visitors toward booking.
65
65
65
/100
/100
/100
check
check
What you nailed
Strong primary CTA encourages booking action.
Strong primary CTA encourages booking action.
Strong primary CTA encourages booking action.
xmark
xmark
What you can improve
No countdown timers or limited availability messaging present.
No countdown timers or limited availability messaging present.
No countdown timers or limited availability messaging present.
lightbulb
lightbulb
Quick insight
Add scarcity elements like low-room alerts or time-limited offers to boost urgency.
Add scarcity elements like low-room alerts or time-limited offers to boost urgency.
Add scarcity elements like low-room alerts or time-limited offers to boost urgency.
Great
Keep it up!
User Experience
User Experience
User Experience
UX is all about how easy and enjoyable it is to use your site.
UX is all about how easy and enjoyable it is to use your site.
80
80
80
/100
/100
/100
check
check
What you nailed
Primary actions are easily accessible without scrolling.
Primary actions are easily accessible without scrolling.
Primary actions are easily accessible without scrolling.
xmark
xmark
What you can improve
Multiple navigation links compete for attention, potentially confusing users.
Multiple navigation links compete for attention, potentially confusing users.
Multiple navigation links compete for attention, potentially confusing users.
lightbulb
lightbulb
Quick insight
Streamline the menu to highlight top conversion paths.
Streamline the menu to highlight top conversion paths.
Streamline the menu to highlight top conversion paths.
Good
Keep it up!
Copywriting
Copywriting
Copywriting
Words shape action, and copy can make or break momentum.
Words shape action, and copy can make or break momentum.
75
75
75
/100
/100
/100
check
check
What you nailed
Headings clearly define each resort section for quick scanning.
Headings clearly define each resort section for quick scanning.
Headings clearly define each resort section for quick scanning.
xmark
xmark
What you can improve
Some paragraphs contain excessive detail that could be broken into bullet points.
Some paragraphs contain excessive detail that could be broken into bullet points.
Some paragraphs contain excessive detail that could be broken into bullet points.
lightbulb
lightbulb
Quick insight
Shorten descriptions and use bulleted lists for key features.
Shorten descriptions and use bulleted lists for key features.
Shorten descriptions and use bulleted lists for key features.
Great
Solid start
Design & Aesthetics
Design & Aesthetics
Design & Aesthetics
Good design isn’t just pretty, it’s strategic. A strong aesthetic builds trust and evokes emotion before a single word is read.
Good design isn’t just pretty, it’s strategic. A strong aesthetic builds trust and evokes emotion before a single word is read.
85
85
85
/100
/100
/100
check
check
What you nailed
The site’s imagery and color palette capture the resort’s ambiance beautifully.
The site’s imagery and color palette capture the resort’s ambiance beautifully.
The site’s imagery and color palette capture the resort’s ambiance beautifully.
xmark
xmark
What you can improve
The layout feels somewhat busy, making it hard to focus on individual sections.
The layout feels somewhat busy, making it hard to focus on individual sections.
The layout feels somewhat busy, making it hard to focus on individual sections.
lightbulb
lightbulb
Quick insight
Consider simplifying visual elements to enhance content focus.
Consider simplifying visual elements to enhance content focus.
Consider simplifying visual elements to enhance content focus.
Good
Solid start
Originality & Creativity
Originality & Creativity
Originality & Creativity
Great sites don't just follow best practices, they break the mold.
Great sites don't just follow best practices, they break the mold.
70
70
70
/100
/100
/100
check
check
What you nailed
The Mediterranean theme is well-executed and cohesive.
The Mediterranean theme is well-executed and cohesive.
The Mediterranean theme is well-executed and cohesive.
xmark
xmark
What you can improve
The overall layout feels familiar and could blend with competitors.
The overall layout feels familiar and could blend with competitors.
The overall layout feels familiar and could blend with competitors.
lightbulb
lightbulb
Quick insight
Introduce unique interactive elements to differentiate the experience.
Introduce unique interactive elements to differentiate the experience.
Introduce unique interactive elements to differentiate the experience.
Ready to unpack these insights together?
Ready to unpack these insights together?
Ready to unpack these insights together?
QUICK FIXES
QUICK FIXES
Recommended steps to improve your website.
Recommended steps to improve your website.
Important
Moderate fix
Add Guest Reviews Section
Integrate a prominent social proof section with star ratings and guest testimonials to build trust and credibility on the homepage.
Important
Easy fix
Implement Scarcity Triggers
Display limited-time offers or low-availability alerts on room cards to create urgency and drive conversions.
Important
Moderate fix
Add Guest Reviews Section
Integrate a prominent social proof section with star ratings and guest testimonials to build trust and credibility on the homepage.
Important
Easy fix
Implement Scarcity Triggers
Display limited-time offers or low-availability alerts on room cards to create urgency and drive conversions.
Suggestion
Moderate fix
Optimize Menu Navigation
Streamline header navigation by consolidating links and using dropdowns to reduce cognitive load.
Suggestion
Easy fix
Lazy-load Images
Enable lazy-loading for offscreen images to improve page load speed, especially on mobile devices with slower connections.
Suggestion
Moderate fix
Optimize Menu Navigation
Streamline header navigation by consolidating links and using dropdowns to reduce cognitive load.
Suggestion
Easy fix
Lazy-load Images
Enable lazy-loading for offscreen images to improve page load speed, especially on mobile devices with slower connections.
NEED HELP WITH THESE CHALLENGES?
NEED HELP WITH THESE CHALLENGES?
We can boost your conversion rate in just 30 days. Book a quick discovery call now.
We can boost your conversion rate in just 30 days. Book a quick discovery call now.
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