Welcome,
Welcome,
Skytop Lodge
Skytop Lodge
Skytop Lodge
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REPORT OVERVIEW
REPORT OVERVIEW
REPORT OVERVIEW
Here's how you scored based on our analysis*
You ranked
You ranked
70
70
out of 183 websites
out of 183 websites
74
74
74
/100
/100
/100
You ranked
out of 183 websites
70
Overall Score
*Note: This analysis is based on our own criteria, and may not reflect the most recent version of the website.
*Note: This analysis is based on our own criteria, and may not reflect the most recent version of the website.
DETAILED ANALYSIS
DETAILED ANALYSIS
DETAILED ANALYSIS
A focused analysis organized by key areas. Explore each category to gain targeted insights.
A focused analysis organized by key areas. Explore each category to gain targeted insights.
A focused analysis organized by key areas. Explore each category to gain targeted insights.
Good
Solid start
Responsive Design
Responsive Design
Responsive Design
60-70% of hotel traffic is mobile. Responsive Design ensures your site is consistent and works perfectly across all devices.
60-70% of hotel traffic is mobile. Responsive Design ensures your site is consistent and works perfectly across all devices.
70
70
70
/100
/100
/100
check
check
What you nailed
Grid elements likely reflow well for responsiveness.
Grid elements likely reflow well for responsiveness.
Grid elements likely reflow well for responsiveness.
xmark
xmark
What you can improve
Cookie modal may obscure content on mobile devices.
Cookie modal may obscure content on mobile devices.
Cookie modal may obscure content on mobile devices.
lightbulb
lightbulb
Quick insight
Test and optimize modal placement to avoid blocking key CTAs.
Test and optimize modal placement to avoid blocking key CTAs.
Test and optimize modal placement to avoid blocking key CTAs.
Good
Solid start
Influence Principles
Influence Principles
Influence Principles
Sites can apply psychological triggers, like social proof, scarcity, and authority, to guide visitors toward booking.
Sites can apply psychological triggers, like social proof, scarcity, and authority, to guide visitors toward booking.
65
65
65
/100
/100
/100
check
check
What you nailed
Multiple booking CTAs drive conversions at key points.
Multiple booking CTAs drive conversions at key points.
Multiple booking CTAs drive conversions at key points.
xmark
xmark
What you can improve
Absent guest reviews and limited urgency cues reduce trust.
Absent guest reviews and limited urgency cues reduce trust.
Absent guest reviews and limited urgency cues reduce trust.
lightbulb
lightbulb
Quick insight
Add limited-time offers and testimonials to enhance persuasion.
Add limited-time offers and testimonials to enhance persuasion.
Add limited-time offers and testimonials to enhance persuasion.
Good
Solid start
User Experience
User Experience
User Experience
UX is all about how easy and enjoyable it is to use your site.
UX is all about how easy and enjoyable it is to use your site.
75
75
75
/100
/100
/100
check
check
What you nailed
Hero and grid structure guide users smoothly through options.
Hero and grid structure guide users smoothly through options.
Hero and grid structure guide users smoothly through options.
xmark
xmark
What you can improve
Too many top-level navigation items can confuse visitors.
Too many top-level navigation items can confuse visitors.
Too many top-level navigation items can confuse visitors.
lightbulb
lightbulb
Quick insight
Consolidate links into clear categories to reduce Hick's Law impact.
Consolidate links into clear categories to reduce Hick's Law impact.
Consolidate links into clear categories to reduce Hick's Law impact.
Great
Solid start
Copywriting
Copywriting
Copywriting
Words shape action, and copy can make or break momentum.
Words shape action, and copy can make or break momentum.
80
80
80
/100
/100
/100
check
check
What you nailed
Headlines evoke a sense of adventure and family focus.
Headlines evoke a sense of adventure and family focus.
Headlines evoke a sense of adventure and family focus.
xmark
xmark
What you can improve
Some promotional blurbs are cut off, reducing comprehension.
Some promotional blurbs are cut off, reducing comprehension.
Some promotional blurbs are cut off, reducing comprehension.
lightbulb
lightbulb
Quick insight
Ensure all text is fully visible and descriptive to improve clarity.
Ensure all text is fully visible and descriptive to improve clarity.
Ensure all text is fully visible and descriptive to improve clarity.
Great
Solid start
Design & Aesthetics
Design & Aesthetics
Design & Aesthetics
Good design isn’t just pretty, it’s strategic. A strong aesthetic builds trust and evokes emotion before a single word is read.
Good design isn’t just pretty, it’s strategic. A strong aesthetic builds trust and evokes emotion before a single word is read.
85
85
85
/100
/100
/100
check
check
What you nailed
Strong use of high-resolution photos enhances appeal.
Strong use of high-resolution photos enhances appeal.
Strong use of high-resolution photos enhances appeal.
xmark
xmark
What you can improve
Some sections feel too template-like and lack uniqueness.
Some sections feel too template-like and lack uniqueness.
Some sections feel too template-like and lack uniqueness.
lightbulb
lightbulb
Quick insight
Introduce unique visual motifs to better reflect brand identity.
Introduce unique visual motifs to better reflect brand identity.
Introduce unique visual motifs to better reflect brand identity.
Good
Solid start
Originality & Creativity
Originality & Creativity
Originality & Creativity
Great sites don't just follow best practices, they break the mold.
Great sites don't just follow best practices, they break the mold.
60
60
60
/100
/100
/100
check
check
What you nailed
Map feature provides an engaging way to explore grounds.
Map feature provides an engaging way to explore grounds.
Map feature provides an engaging way to explore grounds.
xmark
xmark
What you can improve
Overall page follows a common hospitality template.
Overall page follows a common hospitality template.
Overall page follows a common hospitality template.
lightbulb
lightbulb
Quick insight
Incorporate unique storytelling elements to stand out.
Incorporate unique storytelling elements to stand out.
Incorporate unique storytelling elements to stand out.
Ready to unpack these insights together?
Ready to unpack these insights together?
Ready to unpack these insights together?
QUICK FIXES
QUICK FIXES
Recommended steps to improve your website.
Recommended steps to improve your website.
Important
Moderate fix
Simplify Navigation
Group similar links into dropdowns or megamenus to reduce clutter and guide users more intuitively.
Important
Moderate fix
Add Guest Reviews
Incorporate star ratings and short testimonials on homepage to build social proof and boost trust.
Important
Moderate fix
Simplify Navigation
Group similar links into dropdowns or megamenus to reduce clutter and guide users more intuitively.
Important
Moderate fix
Add Guest Reviews
Incorporate star ratings and short testimonials on homepage to build social proof and boost trust.
Suggestion
Easy fix
Optimize Cookie Banner
Reduce banner size and ensure it doesn't cover CTAs or critical page content for a smoother UX.
Suggestion
Easy fix
Highlight Cancellation Policy
Add a clear, accessible cancellation policy link near booking buttons to address common user concerns.
Suggestion
Easy fix
Optimize Cookie Banner
Reduce banner size and ensure it doesn't cover CTAs or critical page content for a smoother UX.
Suggestion
Easy fix
Highlight Cancellation Policy
Add a clear, accessible cancellation policy link near booking buttons to address common user concerns.
NEED HELP WITH THESE CHALLENGES?
NEED HELP WITH THESE CHALLENGES?
We can boost your conversion rate in just 30 days. Book a quick discovery call now.
We can boost your conversion rate in just 30 days. Book a quick discovery call now.
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