The Delafield Hotel
The Delafield Hotel
The Delafield Hotel
Website Conversion Analysis
Website Conversion Analysis
Welcome,
Welcome,
The Delafield Hotel
The Delafield Hotel
The Delafield Hotel
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Scroll to see full report
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REPORT OVERVIEW
REPORT OVERVIEW
REPORT OVERVIEW
Here's how you scored based on our analysis*
You ranked
You ranked
56
56
out of 183 websites
out of 183 websites
75.25
75.25
75.25
/100
/100
/100
You ranked
out of 183 websites
56
Overall Score
*Note: This analysis is based on our own criteria, and may not reflect the most recent version of the website.
*Note: This analysis is based on our own criteria, and may not reflect the most recent version of the website.
DETAILED ANALYSIS
DETAILED ANALYSIS
DETAILED ANALYSIS
A focused analysis organized by key areas. Explore each category to gain targeted insights.
A focused analysis organized by key areas. Explore each category to gain targeted insights.
A focused analysis organized by key areas. Explore each category to gain targeted insights.
Great
Keep it up!
Responsive Design
Responsive Design
Responsive Design
60-70% of hotel traffic is mobile. Responsive Design ensures your site is consistent and works perfectly across all devices.
60-70% of hotel traffic is mobile. Responsive Design ensures your site is consistent and works perfectly across all devices.
85
85
85
/100
/100
/100
check
check
What you nailed
Images and text blocks adapt to varying widths seamlessly.
Images and text blocks adapt to varying widths seamlessly.
Images and text blocks adapt to varying widths seamlessly.
xmark
xmark
What you can improve
The multi-column hero may not scale well on smaller viewports.
The multi-column hero may not scale well on smaller viewports.
The multi-column hero may not scale well on smaller viewports.
lightbulb
lightbulb
Quick insight
Test breakpoints to ensure hero text remains readable.
Test breakpoints to ensure hero text remains readable.
Test breakpoints to ensure hero text remains readable.
Good
Solid start
Influence Principles
Influence Principles
Influence Principles
Sites can apply psychological triggers, like social proof, scarcity, and authority, to guide visitors toward booking.
Sites can apply psychological triggers, like social proof, scarcity, and authority, to guide visitors toward booking.
70
70
70
/100
/100
/100
check
check
What you nailed
Service industry discount is clearly stated.
Service industry discount is clearly stated.
Service industry discount is clearly stated.
xmark
xmark
What you can improve
No countdown or limited-time messaging present.
No countdown or limited-time messaging present.
No countdown or limited-time messaging present.
lightbulb
lightbulb
Quick insight
Add real-time availability or limit timers to incite bookings.
Add real-time availability or limit timers to incite bookings.
Add real-time availability or limit timers to incite bookings.
Good
Solid start
User Experience
User Experience
User Experience
UX is all about how easy and enjoyable it is to use your site.
UX is all about how easy and enjoyable it is to use your site.
70
70
70
/100
/100
/100
check
check
What you nailed
Primary menu is straightforward and familiar.
Primary menu is straightforward and familiar.
Primary menu is straightforward and familiar.
xmark
xmark
What you can improve
Excess of link options can overwhelm guests.
Excess of link options can overwhelm guests.
Excess of link options can overwhelm guests.
lightbulb
lightbulb
Quick insight
Simplify CTAs to guide users toward booking.
Simplify CTAs to guide users toward booking.
Simplify CTAs to guide users toward booking.
Great
Solid start
Copywriting
Copywriting
Copywriting
Words shape action, and copy can make or break momentum.
Words shape action, and copy can make or break momentum.
80
80
80
/100
/100
/100
check
check
What you nailed
Headlines use descriptive adjectives effectively.
Headlines use descriptive adjectives effectively.
Headlines use descriptive adjectives effectively.
xmark
xmark
What you can improve
Some copy is cut off, lacking full context.
Some copy is cut off, lacking full context.
Some copy is cut off, lacking full context.
lightbulb
lightbulb
Quick insight
Ensure all copy segments render fully to avoid confusion.
Ensure all copy segments render fully to avoid confusion.
Ensure all copy segments render fully to avoid confusion.
Good
Solid start
Design & Aesthetics
Design & Aesthetics
Design & Aesthetics
Good design isn’t just pretty, it’s strategic. A strong aesthetic builds trust and evokes emotion before a single word is read.
Good design isn’t just pretty, it’s strategic. A strong aesthetic builds trust and evokes emotion before a single word is read.
75
75
75
/100
/100
/100
check
check
What you nailed
Use of high-quality photos enhances visual appeal.
Use of high-quality photos enhances visual appeal.
Use of high-quality photos enhances visual appeal.
xmark
xmark
What you can improve
White space leads to large empty areas that feel unbalanced.
White space leads to large empty areas that feel unbalanced.
White space leads to large empty areas that feel unbalanced.
lightbulb
lightbulb
Quick insight
Consider tightening content blocks to avoid disjointed layout.
Consider tightening content blocks to avoid disjointed layout.
Consider tightening content blocks to avoid disjointed layout.
Good
Solid start
Originality & Creativity
Originality & Creativity
Originality & Creativity
Great sites don't just follow best practices, they break the mold.
Great sites don't just follow best practices, they break the mold.
65
65
65
/100
/100
/100
check
check
What you nailed
Brand imagery feels boutique and distinct.
Brand imagery feels boutique and distinct.
Brand imagery feels boutique and distinct.
xmark
xmark
What you can improve
Layout follows standard hotel templates without standout features.
Layout follows standard hotel templates without standout features.
Layout follows standard hotel templates without standout features.
lightbulb
lightbulb
Quick insight
Introduce interactive elements to surprise visitors.
Introduce interactive elements to surprise visitors.
Introduce interactive elements to surprise visitors.
Ready to unpack these insights together?
Ready to unpack these insights together?
Ready to unpack these insights together?
QUICK FIXES
QUICK FIXES
Recommended steps to improve your website.
Recommended steps to improve your website.
Important
Easy fix
Add Pricing Preview
Introduce rate cards or starting prices above the fold to set expectations.
Suggestion
Moderate fix
Embed Interactive Map
Include a clickable map section showing hotel location and surroundings.
Important
Easy fix
Add Pricing Preview
Introduce rate cards or starting prices above the fold to set expectations.
Suggestion
Moderate fix
Embed Interactive Map
Include a clickable map section showing hotel location and surroundings.
Important
Easy fix
Consolidate CTAs
Reduce the number of call-to-action links to focus on booking.
Suggestion
Moderate fix
Enhance Scarcity Cues
Add countdown timers or limited availability text to key offers.
Important
Easy fix
Consolidate CTAs
Reduce the number of call-to-action links to focus on booking.
Suggestion
Moderate fix
Enhance Scarcity Cues
Add countdown timers or limited availability text to key offers.
NEED HELP WITH THESE CHALLENGES?
NEED HELP WITH THESE CHALLENGES?
We can boost your conversion rate in just 30 days. Book a quick discovery call now.
We can boost your conversion rate in just 30 days. Book a quick discovery call now.
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