( Your Hospitality Tech Partner )

( Your Hospitality Tech Partner )

The Residences at Solaz

The Residences at Solaz

The Residences at Solaz

Website Conversion Analysis

Website Conversion Analysis

Welcome,

Welcome,

The Residences at Solaz

The Residences at Solaz

The Residences at Solaz

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Scroll to see full report

Trusted by

Trusted by

*Note: This analysis is based on our own criteria, and may not reflect the most recent version of the website.

*Note: This analysis is based on our own criteria, and may not reflect the most recent version of the website.

DETAILED ANALYSIS

DETAILED ANALYSIS

DETAILED ANALYSIS

A focused analysis organized by key areas. Explore each category to gain targeted insights.

A focused analysis organized by key areas. Explore each category to gain targeted insights.

A focused analysis organized by key areas. Explore each category to gain targeted insights.

Great

Keep it up!

Responsive Design

Responsive Design

Responsive Design

60-70% of hotel traffic is mobile. Responsive Design ensures your site is consistent and works perfectly across all devices.

60-70% of hotel traffic is mobile. Responsive Design ensures your site is consistent and works perfectly across all devices.

85

85

85

/100

/100

/100

check

check

What you nailed

Carousel adapts well to varying widths ensuring content remains accessible across devices

Carousel adapts well to varying widths ensuring content remains accessible across devices

Carousel adapts well to varying widths ensuring content remains accessible across devices

xmark

xmark

What you can improve

Placeholder boxes instead of images may break layout on smaller viewports

Placeholder boxes instead of images may break layout on smaller viewports

Placeholder boxes instead of images may break layout on smaller viewports

lightbulb

lightbulb

Quick insight

Test actual high-res images to ensure carousel responsiveness and avoid layout shifts

Test actual high-res images to ensure carousel responsiveness and avoid layout shifts

Test actual high-res images to ensure carousel responsiveness and avoid layout shifts

Needs work

Check insights

Influence Principles

Influence Principles

Influence Principles

Sites can apply psychological triggers, like social proof, scarcity, and authority, to guide visitors toward booking.

Sites can apply psychological triggers, like social proof, scarcity, and authority, to guide visitors toward booking.

50

50

50

/100

/100

/100

check

check

What you nailed

Offers carousel highlights promotions clearly and invites exploration

Offers carousel highlights promotions clearly and invites exploration

Offers carousel highlights promotions clearly and invites exploration

xmark

xmark

What you can improve

Absence of countdowns or limited availability messaging reduces incentive

Absence of countdowns or limited availability messaging reduces incentive

Absence of countdowns or limited availability messaging reduces incentive

lightbulb

lightbulb

Quick insight

Implement booking countdown timers and guest testimonials to boost conversion

Implement booking countdown timers and guest testimonials to boost conversion

Implement booking countdown timers and guest testimonials to boost conversion

Good

Solid start

User Experience

User Experience

User Experience

UX is all about how easy and enjoyable it is to use your site.

UX is all about how easy and enjoyable it is to use your site.

70

70

70

/100

/100

/100

check

check

What you nailed

Sections chunk info logically aiding user scanning for relevant details

Sections chunk info logically aiding user scanning for relevant details

Sections chunk info logically aiding user scanning for relevant details

xmark

xmark

What you can improve

Mega menu with dozens of links introduces Hicks Law friction

Mega menu with dozens of links introduces Hicks Law friction

Mega menu with dozens of links introduces Hicks Law friction

lightbulb

lightbulb

Quick insight

Streamline navigation to key actions and collapse less-used links

Streamline navigation to key actions and collapse less-used links

Streamline navigation to key actions and collapse less-used links

Great

Solid start

Copywriting

Copywriting

Copywriting

Words shape action, and copy can make or break momentum.

Words shape action, and copy can make or break momentum.

80

80

80

/100

/100

/100

check

check

What you nailed

Headings clearly signal section content and purpose

Headings clearly signal section content and purpose

Headings clearly signal section content and purpose

xmark

xmark

What you can improve

Promotional text cuts off mid sentence reducing clarity

Promotional text cuts off mid sentence reducing clarity

Promotional text cuts off mid sentence reducing clarity

lightbulb

lightbulb

Quick insight

Ensure full copy is displayed or include Read more to prevent truncation

Ensure full copy is displayed or include Read more to prevent truncation

Ensure full copy is displayed or include Read more to prevent truncation

Good

Check insights

Design & Aesthetics

Design & Aesthetics

Design & Aesthetics

Good design isn’t just pretty, it’s strategic. A strong aesthetic builds trust and evokes emotion before a single word is read.

Good design isn’t just pretty, it’s strategic. A strong aesthetic builds trust and evokes emotion before a single word is read.

75

75

75

/100

/100

/100

check

check

What you nailed

Elegant layout aligns with luxury positioning and maintains visual hierarchy

Elegant layout aligns with luxury positioning and maintains visual hierarchy

Elegant layout aligns with luxury positioning and maintains visual hierarchy

xmark

xmark

What you can improve

Overuse of white-space without compelling imagery makes page feel empty and unengaging

Overuse of white-space without compelling imagery makes page feel empty and unengaging

Overuse of white-space without compelling imagery makes page feel empty and unengaging

lightbulb

lightbulb

Quick insight

Introduce high quality hero images to balance white-space with engaging visuals

Introduce high quality hero images to balance white-space with engaging visuals

Introduce high quality hero images to balance white-space with engaging visuals

Good

Solid start

Originality & Creativity

Originality & Creativity

Originality & Creativity

Great sites don't just follow best practices, they break the mold.

Great sites don't just follow best practices, they break the mold.

60

60

60

/100

/100

/100

check

check

What you nailed

Luxury branding is consistent reinforcing Marriotts identity

Luxury branding is consistent reinforcing Marriotts identity

Luxury branding is consistent reinforcing Marriotts identity

xmark

xmark

What you can improve

Layout and features mirror other Marriott pages lacking distinct Solaz personality

Layout and features mirror other Marriott pages lacking distinct Solaz personality

Layout and features mirror other Marriott pages lacking distinct Solaz personality

lightbulb

lightbulb

Quick insight

Integrate local cultural visuals and storytelling to differentiate the resort experience

Integrate local cultural visuals and storytelling to differentiate the resort experience

Integrate local cultural visuals and storytelling to differentiate the resort experience

Ready to unpack these insights together?

Ready to unpack these insights together?

Ready to unpack these insights together?

QUICK FIXES

QUICK FIXES

Recommended steps to improve your website.

Recommended steps to improve your website.

Important

Easy fix

Add Hero Imagery

Place high resolution hero image to replace blank background improving visual engagement and brand impact

Important

Moderate fix

Streamline Navigation

Reduce the number of top level links grouping less-used items under a More menu to decrease cognitive load

Important

Easy fix

Add Hero Imagery

Place high resolution hero image to replace blank background improving visual engagement and brand impact

Important

Moderate fix

Streamline Navigation

Reduce the number of top level links grouping less-used items under a More menu to decrease cognitive load

Suggestion

Moderate fix

Display Guest Reviews

Incorporate third party review snippets or star ratings below hero to provide social proof and trust signals

Suggestion

Easy fix

Add Scarcity Timers

Include limited time deal countdown timers on offer cards to create urgency and encourage bookings

Suggestion

Moderate fix

Display Guest Reviews

Incorporate third party review snippets or star ratings below hero to provide social proof and trust signals

Suggestion

Easy fix

Add Scarcity Timers

Include limited time deal countdown timers on offer cards to create urgency and encourage bookings

NEED HELP WITH THESE CHALLENGES?

NEED HELP WITH THESE CHALLENGES?

We can boost your conversion rate in just 30 days. Book a quick discovery call now.

We can boost your conversion rate in just 30 days. Book a quick discovery call now.

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Copyright © 2025 Zerf | All Rights Reserved

Top Software Developers -

Hospitality & Leisure 2025

Top Software Developers -

Hospitality & Leisure 2025

Copyright © 2025 Zerf | All Rights Reserved

Copyright © 2025 Zerf | All Rights Reserved

Top Software Developers -

Hospitality & Leisure 2025