( Your Hospitality Tech Partner )

( Your Hospitality Tech Partner )

Waldorf Astoria Los Cabos

Waldorf Astoria Los Cabos

Waldorf Astoria Los Cabos

Website Conversion Analysis

Website Conversion Analysis

Welcome,

Welcome,

Waldorf Astoria Los Cabos

Waldorf Astoria Los Cabos

Waldorf Astoria Los Cabos

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*Note: This analysis is based on our own criteria, and may not reflect the most recent version of the website.

*Note: This analysis is based on our own criteria, and may not reflect the most recent version of the website.

DETAILED ANALYSIS

DETAILED ANALYSIS

DETAILED ANALYSIS

A focused analysis organized by key areas. Explore each category to gain targeted insights.

A focused analysis organized by key areas. Explore each category to gain targeted insights.

A focused analysis organized by key areas. Explore each category to gain targeted insights.

Good

Solid start

Responsive Design

Responsive Design

Responsive Design

60-70% of hotel traffic is mobile. Responsive Design ensures your site is consistent and works perfectly across all devices.

60-70% of hotel traffic is mobile. Responsive Design ensures your site is consistent and works perfectly across all devices.

75

75

75

/100

/100

/100

check

check

What you nailed

Flexible image scaling retains visual appeal across devices.

Flexible image scaling retains visual appeal across devices.

Flexible image scaling retains visual appeal across devices.

xmark

xmark

What you can improve

Dense link menus risk becoming unwieldy on mobile screens.

Dense link menus risk becoming unwieldy on mobile screens.

Dense link menus risk becoming unwieldy on mobile screens.

lightbulb

lightbulb

Quick insight

Implement collapsible menus to streamline mobile navigation.

Implement collapsible menus to streamline mobile navigation.

Implement collapsible menus to streamline mobile navigation.

Good

Solid start

Influence Principles

Influence Principles

Influence Principles

Sites can apply psychological triggers, like social proof, scarcity, and authority, to guide visitors toward booking.

Sites can apply psychological triggers, like social proof, scarcity, and authority, to guide visitors toward booking.

60

60

60

/100

/100

/100

check

check

What you nailed

Awards badges in footer provide third-party validation.

Awards badges in footer provide third-party validation.

Awards badges in footer provide third-party validation.

xmark

xmark

What you can improve

No visible limited-time offers or booking urgency messages.

No visible limited-time offers or booking urgency messages.

No visible limited-time offers or booking urgency messages.

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lightbulb

Quick insight

Add scarcity elements like countdown timers on promotions.

Add scarcity elements like countdown timers on promotions.

Add scarcity elements like countdown timers on promotions.

Good

Solid start

User Experience

User Experience

User Experience

UX is all about how easy and enjoyable it is to use your site.

UX is all about how easy and enjoyable it is to use your site.

70

70

70

/100

/100

/100

check

check

What you nailed

Logical grouping of rooms, dining, and experiences aids wayfinding.

Logical grouping of rooms, dining, and experiences aids wayfinding.

Logical grouping of rooms, dining, and experiences aids wayfinding.

xmark

xmark

What you can improve

Excessive menu options increase cognitive load.

Excessive menu options increase cognitive load.

Excessive menu options increase cognitive load.

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lightbulb

Quick insight

Prioritize top actions and de-emphasize secondary links.

Prioritize top actions and de-emphasize secondary links.

Prioritize top actions and de-emphasize secondary links.

Good

Solid start

Copywriting

Copywriting

Copywriting

Words shape action, and copy can make or break momentum.

Words shape action, and copy can make or break momentum.

65

65

65

/100

/100

/100

check

check

What you nailed

Headings like 'An Elevated Stay' convey brand promise succinctly.

Headings like 'An Elevated Stay' convey brand promise succinctly.

Headings like 'An Elevated Stay' convey brand promise succinctly.

xmark

xmark

What you can improve

Incomplete sentences in hero text leave messages unclear.

Incomplete sentences in hero text leave messages unclear.

Incomplete sentences in hero text leave messages unclear.

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lightbulb

Quick insight

Refine copy to complete thoughts and include unique selling points.

Refine copy to complete thoughts and include unique selling points.

Refine copy to complete thoughts and include unique selling points.

Great

Solid start

Design & Aesthetics

Design & Aesthetics

Design & Aesthetics

Good design isn’t just pretty, it’s strategic. A strong aesthetic builds trust and evokes emotion before a single word is read.

Good design isn’t just pretty, it’s strategic. A strong aesthetic builds trust and evokes emotion before a single word is read.

85

85

85

/100

/100

/100

check

check

What you nailed

Stunning full-screen hero section creates immediate impact.

Stunning full-screen hero section creates immediate impact.

Stunning full-screen hero section creates immediate impact.

xmark

xmark

What you can improve

Muted text overlay lacks contrast on bright backgrounds.

Muted text overlay lacks contrast on bright backgrounds.

Muted text overlay lacks contrast on bright backgrounds.

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Quick insight

Increase text contrast or add overlay for better readability.

Increase text contrast or add overlay for better readability.

Increase text contrast or add overlay for better readability.

Good

Solid start

Originality & Creativity

Originality & Creativity

Originality & Creativity

Great sites don't just follow best practices, they break the mold.

Great sites don't just follow best practices, they break the mold.

65

65

65

/100

/100

/100

check

check

What you nailed

Creative section titles like 'Authentic Moments' add brand personality.

Creative section titles like 'Authentic Moments' add brand personality.

Creative section titles like 'Authentic Moments' add brand personality.

xmark

xmark

What you can improve

Layout follows familiar luxury hotel templates without new patterns.

Layout follows familiar luxury hotel templates without new patterns.

Layout follows familiar luxury hotel templates without new patterns.

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lightbulb

Quick insight

Introduce interactive or storytelling elements to stand out.

Introduce interactive or storytelling elements to stand out.

Introduce interactive or storytelling elements to stand out.

Ready to unpack these insights together?

Ready to unpack these insights together?

Ready to unpack these insights together?

QUICK FIXES

QUICK FIXES

Recommended steps to improve your website.

Recommended steps to improve your website.

Important

Easy fix

Enhance Text Contrast

Add a semi-transparent overlay behind hero text or adjust font color for better readability across all slides.

Important

Moderate fix

Simplify Navigation

Group secondary links under dropdowns, reducing top-level menu items to prioritize primary booking actions.

Important

Easy fix

Enhance Text Contrast

Add a semi-transparent overlay behind hero text or adjust font color for better readability across all slides.

Important

Moderate fix

Simplify Navigation

Group secondary links under dropdowns, reducing top-level menu items to prioritize primary booking actions.

Suggestion

Moderate fix

Introduce Scarcity Cues

Incorporate limited-time offers with countdown timers and emphasize package availability to boost conversions.

Suggestion

Easy fix

Highlight Cancellation Policy

Link clear cancellation and reservation policies near booking CTAs to reduce friction and build trust.

Suggestion

Moderate fix

Introduce Scarcity Cues

Incorporate limited-time offers with countdown timers and emphasize package availability to boost conversions.

Suggestion

Easy fix

Highlight Cancellation Policy

Link clear cancellation and reservation policies near booking CTAs to reduce friction and build trust.

NEED HELP WITH THESE CHALLENGES?

NEED HELP WITH THESE CHALLENGES?

We can boost your conversion rate in just 30 days. Book a quick discovery call now.

We can boost your conversion rate in just 30 days. Book a quick discovery call now.

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Copyright © 2025 Zerf | All Rights Reserved

Top Software Developers -

Hospitality & Leisure 2025

Top Software Developers -

Hospitality & Leisure 2025

Copyright © 2025 Zerf | All Rights Reserved

Copyright © 2025 Zerf | All Rights Reserved

Top Software Developers -

Hospitality & Leisure 2025