( Your Hospitality Tech Partner )

( Your Hospitality Tech Partner )

Zehnder's of Frankenmuth

Zehnder's of Frankenmuth

Zehnder's of Frankenmuth

Website Conversion Analysis

Website Conversion Analysis

Welcome,

Welcome,

Zehnder's of Frankenmuth

Zehnder's of Frankenmuth

Zehnder's of Frankenmuth

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Scroll to see full report

Trusted by

Trusted by

*Note: This analysis is based on our own criteria, and may not reflect the most recent version of the website.

*Note: This analysis is based on our own criteria, and may not reflect the most recent version of the website.

DETAILED ANALYSIS

DETAILED ANALYSIS

DETAILED ANALYSIS

A focused analysis organized by key areas. Explore each category to gain targeted insights.

A focused analysis organized by key areas. Explore each category to gain targeted insights.

A focused analysis organized by key areas. Explore each category to gain targeted insights.

Great

Keep it up!

Responsive Design

Responsive Design

Responsive Design

60-70% of hotel traffic is mobile. Responsive Design ensures your site is consistent and works perfectly across all devices.

60-70% of hotel traffic is mobile. Responsive Design ensures your site is consistent and works perfectly across all devices.

80

80

80

/100

/100

/100

check

check

What you nailed

Responsive images and sections maintain design integrity mobile to desktop

Responsive images and sections maintain design integrity mobile to desktop

Responsive images and sections maintain design integrity mobile to desktop

xmark

xmark

What you can improve

Mobile menu icon hides extensive navigation options

Mobile menu icon hides extensive navigation options

Mobile menu icon hides extensive navigation options

lightbulb

lightbulb

Quick insight

Consider simplifying mobile nav to improve discoverability

Consider simplifying mobile nav to improve discoverability

Consider simplifying mobile nav to improve discoverability

Good

Solid start

Influence Principles

Influence Principles

Influence Principles

Sites can apply psychological triggers, like social proof, scarcity, and authority, to guide visitors toward booking.

Sites can apply psychological triggers, like social proof, scarcity, and authority, to guide visitors toward booking.

65

65

65

/100

/100

/100

check

check

What you nailed

Each section features a clear call to action

Each section features a clear call to action

Each section features a clear call to action

xmark

xmark

What you can improve

No visible testimonials or ratings to build trust

No visible testimonials or ratings to build trust

No visible testimonials or ratings to build trust

lightbulb

lightbulb

Quick insight

Add social proof elements like star ratings or guest quotes

Add social proof elements like star ratings or guest quotes

Add social proof elements like star ratings or guest quotes

Good

Solid start

User Experience

User Experience

User Experience

UX is all about how easy and enjoyable it is to use your site.

UX is all about how easy and enjoyable it is to use your site.

70

70

70

/100

/100

/100

check

check

What you nailed

Clear section hierarchy guides users through offerings

Clear section hierarchy guides users through offerings

Clear section hierarchy guides users through offerings

xmark

xmark

What you can improve

Too many menu items violate Hick’s law

Too many menu items violate Hick’s law

Too many menu items violate Hick’s law

lightbulb

lightbulb

Quick insight

Streamline navigation and reduce decision fatigue

Streamline navigation and reduce decision fatigue

Streamline navigation and reduce decision fatigue

Good

Solid start

Copywriting

Copywriting

Copywriting

Words shape action, and copy can make or break momentum.

Words shape action, and copy can make or break momentum.

75

75

75

/100

/100

/100

check

check

What you nailed

Headlines communicate offerings effectively

Headlines communicate offerings effectively

Headlines communicate offerings effectively

xmark

xmark

What you can improve

CTA labels vary between ‘Learn More’ ‘View More’ and ‘Read More’

CTA labels vary between ‘Learn More’ ‘View More’ and ‘Read More’

CTA labels vary between ‘Learn More’ ‘View More’ and ‘Read More’

lightbulb

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Quick insight

Use uniform CTA phrasing to reduce confusion

Use uniform CTA phrasing to reduce confusion

Use uniform CTA phrasing to reduce confusion

Good

Solid start

Design & Aesthetics

Design & Aesthetics

Design & Aesthetics

Good design isn’t just pretty, it’s strategic. A strong aesthetic builds trust and evokes emotion before a single word is read.

Good design isn’t just pretty, it’s strategic. A strong aesthetic builds trust and evokes emotion before a single word is read.

75

75

75

/100

/100

/100

check

check

What you nailed

Strong brand identity with cohesive color scheme

Strong brand identity with cohesive color scheme

Strong brand identity with cohesive color scheme

xmark

xmark

What you can improve

Contrast issues in text overlays reduce legibility

Contrast issues in text overlays reduce legibility

Contrast issues in text overlays reduce legibility

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lightbulb

Quick insight

Increase contrast for key text to improve readability

Increase contrast for key text to improve readability

Increase contrast for key text to improve readability

Good

Solid start

Originality & Creativity

Originality & Creativity

Originality & Creativity

Great sites don't just follow best practices, they break the mold.

Great sites don't just follow best practices, they break the mold.

70

70

70

/100

/100

/100

check

check

What you nailed

Creative use of custom fonts adds personality

Creative use of custom fonts adds personality

Creative use of custom fonts adds personality

xmark

xmark

What you can improve

Section layouts follow a common stacked pattern

Section layouts follow a common stacked pattern

Section layouts follow a common stacked pattern

lightbulb

lightbulb

Quick insight

Experiment with unique layouts for key sections

Experiment with unique layouts for key sections

Experiment with unique layouts for key sections

Ready to unpack these insights together?

Ready to unpack these insights together?

Ready to unpack these insights together?

QUICK FIXES

QUICK FIXES

Recommended steps to improve your website.

Recommended steps to improve your website.

Important

Easy fix

Add Urgency Cues

Introduce scarcity elements like limited time offers to drive bookings.

Important

Moderate fix

Substitute Social Proof

Integrate guest reviews and ratings to build trust and confidence.

Important

Easy fix

Add Urgency Cues

Introduce scarcity elements like limited time offers to drive bookings.

Important

Moderate fix

Substitute Social Proof

Integrate guest reviews and ratings to build trust and confidence.

Suggestion

Easy fix

Improve CTA Consistency

Standardize button labels and styles for clearer actions across sections.

Suggestion

Moderate fix

Enhance Contrast

Adjust text/background contrast in hero and sections for readability.

Suggestion

Easy fix

Improve CTA Consistency

Standardize button labels and styles for clearer actions across sections.

Suggestion

Moderate fix

Enhance Contrast

Adjust text/background contrast in hero and sections for readability.

NEED HELP WITH THESE CHALLENGES?

NEED HELP WITH THESE CHALLENGES?

We can boost your conversion rate in just 30 days. Book a quick discovery call now.

We can boost your conversion rate in just 30 days. Book a quick discovery call now.

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Copyright © 2024 Zerf | All Rights Reserved

Top Software Developers -

Hospitality & Leisure 2025

Top Software Developers -

Hospitality & Leisure 2025

Copyright © 2024 Zerf | All Rights Reserved

Copyright © 2024 Zerf | All Rights Reserved

Top Software Developers -

Hospitality & Leisure 2025