Scaling Luxury Experiences
Scaling Luxury Experiences
Scaling Luxury Experiences
transforming PRIOR’S bespoke travel into a scalable, on-demand experience
transforming PRIOR’S bespoke travel into a scalable, on-demand experience
transforming PRIOR’S bespoke travel into a scalable, on-demand experience
Project Year
Project Year
Challenge
Challenge
Solution
Solution
2022-2025
2022-2025
Market Expansion, Scalability
Market Expansion, Scalability
Strategy & Planning, UX/UI Design, Iterative Development
Strategy & Planning, UX/UI Design, Iterative Development
RESULTS
RESULTS
3
3
3
MINUTES TO BOOK A TRIP
MINUTES TO BOOK A TRIP
MINUTES TO BOOK A TRIP
35k
nEW SUBSCRIBERS
15
AVAILABLE ITINERARIES
35k
35k
NEW SUBSCRIBERS
NEW SUBSCRIBERS
15
15
AVAILABLE ITINERARIES.
AVAILABLE ITINERARIES
THE CLIENT
THE CLIENT
PRIOR
PRIOR
PRIOR
Prior is private member's club that offers rare, culturally rich journeys. Known for bespoke itineraries, they craft unforgettable experiences for their customers.
With a dedication to exceptional service, Prior sets a new standard for luxury travel.
Prior is private member's club that offers rare, culturally rich journeys. Known for bespoke itineraries, they craft unforgettable experiences for their customers.
With a dedication to exceptional service, Prior sets a new standard for luxury travel.
Prior is private member's club that offers rare, culturally rich journeys. Known for bespoke itineraries, they craft unforgettable experiences for their customers.
With a dedication to exceptional service, Prior sets a new standard for luxury travel.
THE CHALLENGE
THE CHALLENGE
AN ON-DEMAND SOLUTION FOR BESPOKE TRAVEL
AN ON-DEMAND SOLUTION FOR BESPOKE TRAVEL
AN ON-DEMAND SOLUTION FOR BESPOKE TRAVEL
Prior was looking to open a new market, while easing the demands of bespoke travel. With this new product, we helped them offer unique, tested experiences without having to craft each trip from scratch.
Prior was looking to open a new market, while easing the demands of bespoke travel. With this new product, we helped them offer unique, tested experiences without having to craft each trip from scratch.
TAILORED ITINERARIES
TAILORED ITINERARIES
TAILORED ITINERARIES
x
x
EXTENSIVE PLANNING
EXTENSIVE PLANNING
EXTENSIVE PLANNING
x
x
HIGH CUSTOMER EXPECTATIONS
HIGH CUSTOMER EXPECTATIONS
HIGH CUSTOMER EXPECTATIONS
=
=
BESPOKE TRAVEL SERVICES
BESPOKE TRAVEL SERVICES
BESPOKE TRAVEL SERVICES
PROCESS
PROCESS
DPS | OUR APPROACH
DPS | OUR APPROACH
DPS | OUR APPROACH
01 | DIAGNOSE
The uncertainty on how to achieve Prior’s goals meant that we needed to undergo a discovery phase along with the client.
We interviewed employees and clients to fully grasp their processes and how we could make them better.
02 | PLAN
After the Diagnose phase, Prior’s team flew to our Buenos Aires office for a week-long immersion.
Together, we built the first version of the product and tested it with clients to gather feedback.
03 | SOLVE
With the project’s scope set, our team got to work. Over four months, we created a smooth booking system for Prior, unlocking a new market for on-demand travel.
Now, travelers can book a trip in under three minutes with a simple, day-by-day itinerary.
01 | DIAGNOSE
The uncertainty on how to go about achieving Prior’s goals meant that we needed to undergo a discovery phase along with the client.
We interviewed employees and clients to fully grasp their processes and how we could make them better.
02 | PLAN
After the Diagnose phase, Prior’s team flew to our Buenos Aires office for a week-long immersion.
Together, we built the first version of the product and tested it with clients to gather feedback.
03 | SOLVE
With the project’s scope set, our team got to work. Over four months, we created a smooth booking system for Prior, unlocking a new market for on-demand travel.
Now, travelers can book a trip in under three minutes with a simple,
day-by-day itinerary.
01 | DIAGNOSE
The uncertainty on how to go about achieving Prior’s goals meant that we needed to undergo a discovery phase along with the client.
We interviewed employees and clients to fully grasp their processes and how we could make them better.
02 | PLAN
After the Diagnose phase, Prior’s team flew to our Buenos Aires office for a week-long immersion.
Together, we built the first version of the product and tested it with clients to gather feedback.
03 | SOLVE
With the project’s scope set, our team got to work. Over four months, we created a smooth booking system for Prior, unlocking a new market for on-demand travel.
Now, travelers can book a trip in under three minutes with a simple, day-by-day itinerary.
RESULTS
RESULTS
THE OUTCOME
THE OUTCOME
3
3
MINUTES TO BOOK A TRIP
MINUTES TO BOOK A TRIP
In just four months, we launched Prior's on-demand booking platform. Now, travelers can book in under three minutes, making the process faster and expanding market reach.
Individual Itineraries -one of the digital products we built-, is currently on hold as the client secures its integration with a leading U.S. bank’s travel platform.
In just four months, we launched Prior's on-demand booking platform. Now, travelers can book in under three minutes, making the process faster and expanding market reach.
Individual Itineraries -one of the digital products we built-, is currently on hold as the client secures its integration with a leading U.S. bank’s travel platform.
In just four months, we launched Prior's
on-demand booking platform. Now, travelers can book in under three minutes, making the process faster and expanding market reach.
Individual Itineraries -one of the digital products we built-, is currently on hold as the client secures its integration with a leading U.S. bank’s travel platform.
3
MINUTES TO BOOK A TRIP
TESTIMONIALS
TESTIMONIALS
OUR CLIENTS SPEAK FOR US
OUR CLIENTS SPEAK FOR US
OUR CLIENTS SPEAK FOR US
KRUPA TAILOR
KRUPA TAILOR
KRUPA TAILOR
FORMER CEO @ PRIOR
FORMER CEO @ PRIOR
FORMER CEO @ PRIOR
“
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We’ve loved working together. So far we have had high conversion on the site and continuous improvement. They care about the work they do and it shows.
We’ve loved working together. So far we have had high conversion on the site and continuous improvement. They care about the work they do and it shows.
We’ve loved working together. So far we have had high conversion on the site and continuous improvement. They care about the work they do and it shows.
GET YOUR PROJECT MOVING
GET YOUR PROJECT MOVING
We'll respond within 24 hours
We'll respond within 24 hours
We'll have a 30-minute discovery call to discuss your goals and determine if we're a good match
We'll have a 30-minute discovery call to discuss your goals and determine if we're a good match
We'll have a 30-minute discovery call to discuss your goals and determine if we're a good match
You'll be talking to product and tech experts (no account managers).
You'll be talking to product and tech experts (no account managers).
You'll be talking to product and tech experts (no account managers).
We'll create a proposal offering several options for you to choose from
We'll create a proposal offering several options for you to choose from
We'll create a proposal offering several options for you to choose from
YOUR TECH PARTNER
IN HOSPITALITY & TRAVEL
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