Deerhurst Resort
Deerhurst Resort
Deerhurst Resort
Website Conversion Analysis
Website Conversion Analysis
Welcome,
Welcome,
Deerhurst Resort
Deerhurst Resort
Deerhurst Resort
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Scroll to see full report
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REPORT OVERVIEW
REPORT OVERVIEW
REPORT OVERVIEW
Here's how you scored based on our analysis*
You ranked
You ranked
43
43
out of 183 websites
out of 183 websites
75.75
75.75
75.75
/100
/100
/100
You ranked
out of 183 websites
43
Overall Score
*Note: This analysis is based on our own criteria, and may not reflect the most recent version of the website.
*Note: This analysis is based on our own criteria, and may not reflect the most recent version of the website.
DETAILED ANALYSIS
DETAILED ANALYSIS
DETAILED ANALYSIS
A focused analysis organized by key areas. Explore each category to gain targeted insights.
A focused analysis organized by key areas. Explore each category to gain targeted insights.
A focused analysis organized by key areas. Explore each category to gain targeted insights.
Great
Keep it up!
Responsive Design
Responsive Design
Responsive Design
60-70% of hotel traffic is mobile. Responsive Design ensures your site is consistent and works perfectly across all devices.
60-70% of hotel traffic is mobile. Responsive Design ensures your site is consistent and works perfectly across all devices.
80
80
80
/100
/100
/100
check
check
What you nailed
The mobile menu and CTAs remain accessible on smaller screens.
The mobile menu and CTAs remain accessible on smaller screens.
The mobile menu and CTAs remain accessible on smaller screens.
xmark
xmark
What you can improve
The Instagram feed can become cluttered on tablets.
The Instagram feed can become cluttered on tablets.
The Instagram feed can become cluttered on tablets.
lightbulb
lightbulb
Quick insight
Optimize media queries to maintain balanced spacing on mid-size viewports.
Optimize media queries to maintain balanced spacing on mid-size viewports.
Optimize media queries to maintain balanced spacing on mid-size viewports.
Good
Solid start
Influence Principles
Influence Principles
Influence Principles
Sites can apply psychological triggers, like social proof, scarcity, and authority, to guide visitors toward booking.
Sites can apply psychological triggers, like social proof, scarcity, and authority, to guide visitors toward booking.
60
60
60
/100
/100
/100
check
check
What you nailed
Prominent Book Now buttons effectively direct users to book.
Prominent Book Now buttons effectively direct users to book.
Prominent Book Now buttons effectively direct users to book.
xmark
xmark
What you can improve
No scarcity messaging or social proof elements visible.
No scarcity messaging or social proof elements visible.
No scarcity messaging or social proof elements visible.
lightbulb
lightbulb
Quick insight
Introduce timers and review snippets to tap into urgency and trust.
Introduce timers and review snippets to tap into urgency and trust.
Introduce timers and review snippets to tap into urgency and trust.
Great
Keep it up!
User Experience
User Experience
User Experience
UX is all about how easy and enjoyable it is to use your site.
UX is all about how easy and enjoyable it is to use your site.
80
80
80
/100
/100
/100
check
check
What you nailed
Primary navigation choices are succinct and well grouped.
Primary navigation choices are succinct and well grouped.
Primary navigation choices are succinct and well grouped.
xmark
xmark
What you can improve
Overwhelming number of footer links may cause choice paralysis.
Overwhelming number of footer links may cause choice paralysis.
Overwhelming number of footer links may cause choice paralysis.
lightbulb
lightbulb
Quick insight
Consolidate secondary links into multi-column sections to reduce overload.
Consolidate secondary links into multi-column sections to reduce overload.
Consolidate secondary links into multi-column sections to reduce overload.
Good
Keep it up!
Copywriting
Copywriting
Copywriting
Words shape action, and copy can make or break momentum.
Words shape action, and copy can make or break momentum.
75
75
75
/100
/100
/100
check
check
What you nailed
Headlines like 'Welcome to Deerhurst Resort' set clear expectations.
Headlines like 'Welcome to Deerhurst Resort' set clear expectations.
Headlines like 'Welcome to Deerhurst Resort' set clear expectations.
xmark
xmark
What you can improve
Generic copy lacks emotional or persuasive language.
Generic copy lacks emotional or persuasive language.
Generic copy lacks emotional or persuasive language.
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lightbulb
Quick insight
Incorporate action-oriented and emotive copy to enhance engagement.
Incorporate action-oriented and emotive copy to enhance engagement.
Incorporate action-oriented and emotive copy to enhance engagement.
Great
Solid start
Design & Aesthetics
Design & Aesthetics
Design & Aesthetics
Good design isn’t just pretty, it’s strategic. A strong aesthetic builds trust and evokes emotion before a single word is read.
Good design isn’t just pretty, it’s strategic. A strong aesthetic builds trust and evokes emotion before a single word is read.
85
85
85
/100
/100
/100
check
check
What you nailed
The bright hero banner and playful icon create a welcoming first impression.
The bright hero banner and playful icon create a welcoming first impression.
The bright hero banner and playful icon create a welcoming first impression.
xmark
xmark
What you can improve
The currency exchange banner style clashes with the overall aesthetic.
The currency exchange banner style clashes with the overall aesthetic.
The currency exchange banner style clashes with the overall aesthetic.
lightbulb
lightbulb
Quick insight
Ensure all banners align visually to maintain design consistency.
Ensure all banners align visually to maintain design consistency.
Ensure all banners align visually to maintain design consistency.
Good
Solid start
Originality & Creativity
Originality & Creativity
Originality & Creativity
Great sites don't just follow best practices, they break the mold.
Great sites don't just follow best practices, they break the mold.
70
70
70
/100
/100
/100
check
check
What you nailed
The Deer Scout mascot adds a unique, fun element to the hero.
The Deer Scout mascot adds a unique, fun element to the hero.
The Deer Scout mascot adds a unique, fun element to the hero.
xmark
xmark
What you can improve
Other sections follow generic card layouts without unique flair.
Other sections follow generic card layouts without unique flair.
Other sections follow generic card layouts without unique flair.
lightbulb
lightbulb
Quick insight
Introduce custom illustrative accents or animations in key sections.
Introduce custom illustrative accents or animations in key sections.
Introduce custom illustrative accents or animations in key sections.
Ready to unpack these insights together?
Ready to unpack these insights together?
Ready to unpack these insights together?
QUICK FIXES
QUICK FIXES
Recommended steps to improve your website.
Recommended steps to improve your website.
Important
Easy fix
Add Scarcity Messaging
Implement real-time availability banners (e.g., '5 rooms left!') to boost urgency.
Important
Moderate fix
Feature Guest Reviews
Add star ratings and short testimonials near the hero or relevant sections to build trust.
Important
Easy fix
Add Scarcity Messaging
Implement real-time availability banners (e.g., '5 rooms left!') to boost urgency.
Important
Moderate fix
Feature Guest Reviews
Add star ratings and short testimonials near the hero or relevant sections to build trust.
Important
Moderate fix
Showcase Room Details
Display room cards with images, descriptions, and rates directly on homepage.
Suggestion
Moderate fix
Front-load Date Picker
Integrate a date and occupancy picker above the fold beside the Book Now CTA for quick booking.
Important
Moderate fix
Showcase Room Details
Display room cards with images, descriptions, and rates directly on homepage.
Suggestion
Moderate fix
Front-load Date Picker
Integrate a date and occupancy picker above the fold beside the Book Now CTA for quick booking.
NEED HELP WITH THESE CHALLENGES?
NEED HELP WITH THESE CHALLENGES?
We can boost your conversion rate in just 30 days. Book a quick discovery call now.
We can boost your conversion rate in just 30 days. Book a quick discovery call now.
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