Hotel Okura Co. Ltd
Hotel Okura Co. Ltd
Hotel Okura Co. Ltd
Website Conversion Analysis
Website Conversion Analysis
Welcome,
Welcome,
Hotel Okura Co. Ltd
Hotel Okura Co. Ltd
Hotel Okura Co. Ltd
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Scroll to see full report
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REPORT OVERVIEW
REPORT OVERVIEW
REPORT OVERVIEW
Here's how you scored based on our analysis*
You ranked
You ranked
182
182
out of 183 websites
out of 183 websites
59
59
59
/100
/100
/100
You ranked
out of 183 websites
182
Overall Score
*Note: This analysis is based on our own criteria, and may not reflect the most recent version of the website.
*Note: This analysis is based on our own criteria, and may not reflect the most recent version of the website.
DETAILED ANALYSIS
DETAILED ANALYSIS
DETAILED ANALYSIS
A focused analysis organized by key areas. Explore each category to gain targeted insights.
A focused analysis organized by key areas. Explore each category to gain targeted insights.
A focused analysis organized by key areas. Explore each category to gain targeted insights.
Good
Solid start
Responsive Design
Responsive Design
Responsive Design
60-70% of hotel traffic is mobile. Responsive Design ensures your site is consistent and works perfectly across all devices.
60-70% of hotel traffic is mobile. Responsive Design ensures your site is consistent and works perfectly across all devices.
75
75
75
/100
/100
/100
check
check
What you nailed
Hamburger menu simplifies navigation on mobile.
Hamburger menu simplifies navigation on mobile.
Hamburger menu simplifies navigation on mobile.
xmark
xmark
What you can improve
Press release text blocks can feel cramped on smaller screens.
Press release text blocks can feel cramped on smaller screens.
Press release text blocks can feel cramped on smaller screens.
lightbulb
lightbulb
Quick insight
Ensure adequate spacing and font scaling on mobile releases.
Ensure adequate spacing and font scaling on mobile releases.
Ensure adequate spacing and font scaling on mobile releases.
Needs work
Check insights
Influence Principles
Influence Principles
Influence Principles
Sites can apply psychological triggers, like social proof, scarcity, and authority, to guide visitors toward booking.
Sites can apply psychological triggers, like social proof, scarcity, and authority, to guide visitors toward booking.
20
20
20
/100
/100
/100
check
check
What you nailed
Press release list establishes authority through corporate news.
Press release list establishes authority through corporate news.
Press release list establishes authority through corporate news.
xmark
xmark
What you can improve
No urgency or offers to drive user action.
No urgency or offers to drive user action.
No urgency or offers to drive user action.
lightbulb
lightbulb
Quick insight
Add limited-time announcements or highlights to create urgency.
Add limited-time announcements or highlights to create urgency.
Add limited-time announcements or highlights to create urgency.
Good
Solid start
User Experience
User Experience
User Experience
UX is all about how easy and enjoyable it is to use your site.
UX is all about how easy and enjoyable it is to use your site.
65
65
65
/100
/100
/100
check
check
What you nailed
Main navigation clearly labeled for corporate sections.
Main navigation clearly labeled for corporate sections.
Main navigation clearly labeled for corporate sections.
xmark
xmark
What you can improve
Excessive PDF downloads may frustrate users seeking summaries.
Excessive PDF downloads may frustrate users seeking summaries.
Excessive PDF downloads may frustrate users seeking summaries.
lightbulb
lightbulb
Quick insight
Provide inline summaries for press releases to reduce friction.
Provide inline summaries for press releases to reduce friction.
Provide inline summaries for press releases to reduce friction.
Good
Solid start
Copywriting
Copywriting
Copywriting
Words shape action, and copy can make or break momentum.
Words shape action, and copy can make or break momentum.
70
70
70
/100
/100
/100
check
check
What you nailed
Navigation labels are concise and clear.
Navigation labels are concise and clear.
Navigation labels are concise and clear.
xmark
xmark
What you can improve
BOOK GROUP HOTEL' CTA is ambiguous in purpose.
BOOK GROUP HOTEL' CTA is ambiguous in purpose.
BOOK GROUP HOTEL' CTA is ambiguous in purpose.
lightbulb
lightbulb
Quick insight
Rename CTAs to reflect actions (e.g., 'Book a Stay').
Rename CTAs to reflect actions (e.g., 'Book a Stay').
Rename CTAs to reflect actions (e.g., 'Book a Stay').
Good
Check insights
Design & Aesthetics
Design & Aesthetics
Design & Aesthetics
Good design isn’t just pretty, it’s strategic. A strong aesthetic builds trust and evokes emotion before a single word is read.
Good design isn’t just pretty, it’s strategic. A strong aesthetic builds trust and evokes emotion before a single word is read.
70
70
70
/100
/100
/100
check
check
What you nailed
Colors and typography reflect brand heritage and elegance.
Colors and typography reflect brand heritage and elegance.
Colors and typography reflect brand heritage and elegance.
xmark
xmark
What you can improve
Absence of dynamic visuals makes the design feel static.
Absence of dynamic visuals makes the design feel static.
Absence of dynamic visuals makes the design feel static.
lightbulb
lightbulb
Quick insight
Incorporate engaging visual elements to break monotony.
Incorporate engaging visual elements to break monotony.
Incorporate engaging visual elements to break monotony.
Needs work
Check insights
Originality & Creativity
Originality & Creativity
Originality & Creativity
Great sites don't just follow best practices, they break the mold.
Great sites don't just follow best practices, they break the mold.
50
50
50
/100
/100
/100
check
check
What you nailed
Brand hero image adds a cultural touch.
Brand hero image adds a cultural touch.
Brand hero image adds a cultural touch.
xmark
xmark
What you can improve
Layout feels generic and predictable.
Layout feels generic and predictable.
Layout feels generic and predictable.
lightbulb
lightbulb
Quick insight
Experiment with unique section layouts to stand out.
Experiment with unique section layouts to stand out.
Experiment with unique section layouts to stand out.
Ready to unpack these insights together?
Ready to unpack these insights together?
Ready to unpack these insights together?
QUICK FIXES
QUICK FIXES
Recommended steps to improve your website.
Recommended steps to improve your website.
Important
Easy fix
Clarify Booking CTA
Change 'BOOK GROUP HOTEL' label to 'Book a Stay' or similar to improve clarity and user understanding.
Suggestion
Moderate fix
Add Press Release Summaries
Include brief text summaries or excerpts beneath PDF links so users can preview content without downloading.
Important
Easy fix
Clarify Booking CTA
Change 'BOOK GROUP HOTEL' label to 'Book a Stay' or similar to improve clarity and user understanding.
Suggestion
Moderate fix
Add Press Release Summaries
Include brief text summaries or excerpts beneath PDF links so users can preview content without downloading.
Suggestion
Moderate fix
Enhance Visual Engagement
Incorporate additional imagery or interactive elements in press release section to break visual monotony and hold attention.
Suggestion
Moderate fix
Implement Social Proof
Integrate testimonials or corporate partner logos to build credibility and support press announcements.
Suggestion
Moderate fix
Enhance Visual Engagement
Incorporate additional imagery or interactive elements in press release section to break visual monotony and hold attention.
Suggestion
Moderate fix
Implement Social Proof
Integrate testimonials or corporate partner logos to build credibility and support press announcements.
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NEED HELP WITH THESE CHALLENGES?
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