( Your Hospitality Tech Partner )

( Your Hospitality Tech Partner )

Riverstone Resort

Riverstone Resort

Riverstone Resort

Website Conversion Analysis

Website Conversion Analysis

Welcome,

Welcome,

Riverstone Resort

Riverstone Resort

Riverstone Resort

Scroll to see full report

Scroll to see full report

Trusted by

Trusted by

*Note: This analysis is based on our own criteria, and may not reflect the most recent version of the website.

*Note: This analysis is based on our own criteria, and may not reflect the most recent version of the website.

DETAILED ANALYSIS

DETAILED ANALYSIS

DETAILED ANALYSIS

A focused analysis organized by key areas. Explore each category to gain targeted insights.

A focused analysis organized by key areas. Explore each category to gain targeted insights.

A focused analysis organized by key areas. Explore each category to gain targeted insights.

Good

Solid start

Responsive Design

Responsive Design

Responsive Design

60-70% of hotel traffic is mobile. Responsive Design ensures your site is consistent and works perfectly across all devices.

60-70% of hotel traffic is mobile. Responsive Design ensures your site is consistent and works perfectly across all devices.

70

70

70

/100

/100

/100

check

check

What you nailed

Images and text resize nicely on narrower viewports

Images and text resize nicely on narrower viewports

Images and text resize nicely on narrower viewports

xmark

xmark

What you can improve

Navigation is not collapsed into a hamburger menu risking space

Navigation is not collapsed into a hamburger menu risking space

Navigation is not collapsed into a hamburger menu risking space

lightbulb

lightbulb

Quick insight

Implement a mobile-friendly sticky header with quick booking access

Implement a mobile-friendly sticky header with quick booking access

Implement a mobile-friendly sticky header with quick booking access

Good

Solid start

Influence Principles

Influence Principles

Influence Principles

Sites can apply psychological triggers, like social proof, scarcity, and authority, to guide visitors toward booking.

Sites can apply psychological triggers, like social proof, scarcity, and authority, to guide visitors toward booking.

60

60

60

/100

/100

/100

check

check

What you nailed

TripAdvisor testimonials build social credibility

TripAdvisor testimonials build social credibility

TripAdvisor testimonials build social credibility

xmark

xmark

What you can improve

No scarcity or limited-time promotions to drive immediate action

No scarcity or limited-time promotions to drive immediate action

No scarcity or limited-time promotions to drive immediate action

lightbulb

lightbulb

Quick insight

Add limited-time offer banners to motivate bookings

Add limited-time offer banners to motivate bookings

Add limited-time offer banners to motivate bookings

Good

Solid start

User Experience

User Experience

User Experience

UX is all about how easy and enjoyable it is to use your site.

UX is all about how easy and enjoyable it is to use your site.

65

65

65

/100

/100

/100

check

check

What you nailed

Sectional CTAs guide users to explore different offerings

Sectional CTAs guide users to explore different offerings

Sectional CTAs guide users to explore different offerings

xmark

xmark

What you can improve

Absence of an above-the-fold booking module reduces conversion momentum

Absence of an above-the-fold booking module reduces conversion momentum

Absence of an above-the-fold booking module reduces conversion momentum

lightbulb

lightbulb

Quick insight

Add a date/resort picker near the hero to streamline booking flow

Add a date/resort picker near the hero to streamline booking flow

Add a date/resort picker near the hero to streamline booking flow

Good

Solid start

Copywriting

Copywriting

Copywriting

Words shape action, and copy can make or break momentum.

Words shape action, and copy can make or break momentum.

70

70

70

/100

/100

/100

check

check

What you nailed

Descriptive language transports users to the resort setting

Descriptive language transports users to the resort setting

Descriptive language transports users to the resort setting

xmark

xmark

What you can improve

Typographical inconsistencies and cut text break immersion

Typographical inconsistencies and cut text break immersion

Typographical inconsistencies and cut text break immersion

lightbulb

lightbulb

Quick insight

Proofread copy for hyphenation errors and complete thought progression

Proofread copy for hyphenation errors and complete thought progression

Proofread copy for hyphenation errors and complete thought progression

Good

Solid start

Design & Aesthetics

Design & Aesthetics

Design & Aesthetics

Good design isn’t just pretty, it’s strategic. A strong aesthetic builds trust and evokes emotion before a single word is read.

Good design isn’t just pretty, it’s strategic. A strong aesthetic builds trust and evokes emotion before a single word is read.

75

75

75

/100

/100

/100

check

check

What you nailed

Hero imagery is striking and aligns with the mountain resort vibe

Hero imagery is striking and aligns with the mountain resort vibe

Hero imagery is striking and aligns with the mountain resort vibe

xmark

xmark

What you can improve

Excessive white space leads to disjointed scrolling experience

Excessive white space leads to disjointed scrolling experience

Excessive white space leads to disjointed scrolling experience

lightbulb

lightbulb

Quick insight

Tighten spacing between sections to improve visual flow

Tighten spacing between sections to improve visual flow

Tighten spacing between sections to improve visual flow

Good

Solid start

Originality & Creativity

Originality & Creativity

Originality & Creativity

Great sites don't just follow best practices, they break the mold.

Great sites don't just follow best practices, they break the mold.

75

75

75

/100

/100

/100

check

check

What you nailed

Tagline Sparks Joy adds a memorable hook

Tagline Sparks Joy adds a memorable hook

Tagline Sparks Joy adds a memorable hook

xmark

xmark

What you can improve

Sections mimic common hospitality site patterns without surprises

Sections mimic common hospitality site patterns without surprises

Sections mimic common hospitality site patterns without surprises

lightbulb

lightbulb

Quick insight

Introduce unique interactive features to differentiate from competitors

Introduce unique interactive features to differentiate from competitors

Introduce unique interactive features to differentiate from competitors

Ready to unpack these insights together?

Ready to unpack these insights together?

Ready to unpack these insights together?

QUICK FIXES

QUICK FIXES

Recommended steps to improve your website.

Recommended steps to improve your website.

Important

Moderate fix

Add Above-Fold Booking

Place a date and guest picker in the hero so users can start booking without scrolling.

Important

Easy fix

Implement Scarcity Cues

Add limited-time offers or remaining-rooms banners to create urgency and boost conversions.

Important

Moderate fix

Add Above-Fold Booking

Place a date and guest picker in the hero so users can start booking without scrolling.

Important

Easy fix

Implement Scarcity Cues

Add limited-time offers or remaining-rooms banners to create urgency and boost conversions.

Suggestion

Easy fix

Optimize Section Spacing

Tighten vertical spacing between content sections to maintain engagement and reduce scroll fatigue.

Suggestion

Moderate fix

Improve Mobile Nav

Switch to a hamburger menu with a sticky header for easier mobile navigation and quick access to BOOK NOW.

Suggestion

Easy fix

Optimize Section Spacing

Tighten vertical spacing between content sections to maintain engagement and reduce scroll fatigue.

Suggestion

Moderate fix

Improve Mobile Nav

Switch to a hamburger menu with a sticky header for easier mobile navigation and quick access to BOOK NOW.

NEED HELP WITH THESE CHALLENGES?

NEED HELP WITH THESE CHALLENGES?

We can boost your conversion rate in just 30 days. Book a quick discovery call now.

We can boost your conversion rate in just 30 days. Book a quick discovery call now.

YOUR TECH PARTNER

IN HOSPITALITY & TRAVEL

Copyright © 2025 Zerf | All Rights Reserved

Top Software Developers -

Hospitality & Leisure 2025

Top Software Developers -

Hospitality & Leisure 2025

Copyright © 2025 Zerf | All Rights Reserved

Copyright © 2025 Zerf | All Rights Reserved

Top Software Developers -

Hospitality & Leisure 2025